Backstage: Klipsch, the iPod, and ProMedia Ultra 2.0
Though the reasons won’t initially be apparent, 58-year old speaker house Klipsch is about to stage two product releases worthy of a sigh of relief for iPod fans. This is being covered on Backstage because the first product isn’t iPod-matching – unless you’re thinking of the U2 iPod, that is – but come January and February, Klipsch will be remedying that.
We’ve been playing with a set of the company’s ProMedia Ultra 2.0 speakers, the lowest-priced ($99.99) system in Klipsch’s well-received family of ProMedia products. The 2.0 designation denotes that they consist of two freestanding speakers and no subwoofer, which distinguishes them from Klipsch’s subwoofer-laden ProMedia 2.1 ($149.99) and ProMedia GMX A-2.1 ($149.99), as well as the five satellite and subwoofer ProMedia Ultra 5.1 ($349.99) and ProMedia GMX D-5.1 ($299.99) systems. For more on the PMU 2.0 system, and the future of Klipsch and the iPod, click on Read More.
High-Concept, Low Price
With so many higher-end options available from Klipsch (say nothing of its competitors), here’s why the ProMedia Ultra 2.0 is important: at the same time as competitors have raised the price bar for dedicated iPod speaker accessories without commensurately improving their performance, Klipsch is dropping its anchor (for now, at least) at the lower end of the market. Respected for its accurate and impressive full-sized speaker systems, the company is marketing the 2.0 as a stylish, accurate and low-priced alternative to Altec, Bose, and JBL offerings for the iPod, emphasizing that they provide comparable or greater accuracy and lower-distortion sound than these significantly more expensive competitors. And though the 2.0 system was unquestionably designed as general multimedia speakers, linked mostly with the iPod by marketing, Klipsch has hinted that the low-cost, high-performance philosophy will carry over into very near-term dedicated iPod products, as well.
The first ProMedia Ultra 2.0 speakers are jet black in color, though Klipsch is planning a silver set for release in February, and suggesting that silver will be a better color match going forward for iPod-compatible accessories than white plastic. Each plastic speaker stands nearly 10.5
If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods or accessories, or if you sell or market products, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators. Wondering why we're talking about something other than iPods? Check the Archives: Backstage has been here and kicking it since 2004.
- Apple issues workaround for Messages text string bug
- Apple acquires Metaio, an augmented reality company
- Apple stuck with court-appointed antitrust monitor
- Apple to unveil rewards system for Apple Pay
- GM bringing CarPlay to 14 of its 2016 Chevy models
- Upcoming kit will allow developers to build native Apple Watch apps
- Apple may debut new ‘Proactive’ assistant with iOS 9
- Google Search will soon surface content from iOS apps
- iOS bug allows peculiar string of characters in Messages to reboot iPhones
- iOS 9 Transit feature to launch in select cities
- Spigen Apple Watch Stand S330
- Griffin WatchStand for Apple Watch
- Apple iPhone Lightning Dock
- Witti Notti and Dotti
- PhoneSuit Elite 6 and Elite 6 Pro Battery Case for iPhone 6 and iPhone 6 Plus
- Wren V5US Speaker
- Skech Base for iPad Air 2
- Anova Culinary Precision Cooker
- Phiaton MS 100 BA Earphones
- Olloclip Ollocase for iPhone 6
- Will removing a credit card from Safari also remove it from Apple Pay?
- Can I mute Handoff calls coming into my Mac from my iPhone?
- How do I keep my iPhone calls from ringing on my Mac?
- Why doesn’t Traffic show up on my Today Notifications Screen?
- Why doesn’t my iPhone reconnect to Wi-Fi after I turn it on?
- Why can’t I see the iPad-style landscape view on my iPhone 6 Plus?
- Is there a point to having both iCloud Photo Library and iCloud Photo Stream enabled?
- Why can’t I set a longer passcode timeout on my iPhone 6 Plus?
- Can I turn off Message Read Receipts for only some users?
- How do I share one iCloud Photo Library within a family?