According to a number of reports, Apple’s purchased a block of ad time during the Super Bowl, causing many people to speculate that an announcement with The Beatles (say, focusing on the Love album, and just in time for Valentine’s Day) is just around the corner. As a Beatles fan and admirer of both the Love album and its (entirely coincidental(?), but iPod commercial-like) graphic design, I couldn’t help but think the idea was ideal. Until tonight.
Yup, the Chicago Bears are going to the Super Bowl.
For the second time in history. You remember the last time, right? Let’s take a step back in time to 1986, courtesy of the 1985 team:
Hmmm… Super Bowl Shuffle… iPod shuffle. Not too much of a stretch, is it? Perhaps destiny has come knocking at Apple’s door. With the game coming up on February 4, Apple’s ad agency has plenty of time to top those fantastic dance moves and lyrics that went into the original, Grammy-nominated (!) song.
William “The Refrigerator” Perry’s part is excerpted here as just one example:
“You’re lookin’ at the Fridge,
I’m the rookie.
I may be large, but I’m no dumb cookie.
You’ve seen me hit, you’ve seen me run.
When I kick and pass, we’ll have more fun.
I can dance, you will see.
The others, they all learn from me.
I don’t come here lookin’ for trouble,
I just came here to do
The Super Bowl Shuffle!”
Even the silhouette stuff would be pretty easy to do.
Or maybe not. Despite the Grammy nomination, there’s a good reason this isn’t available on iTunes, and why the Shuffle’s gone down in history as one of the craziest songs ever released. (Like it? Amazingly, you can buy a DVD, poster, or T-shirt here if you’re feeling nostalgic.) Anyway, congrats on making it back to the big game, Chicago; stick to your day jobs and we’ll be rooting for you.