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Apple expected to sell 1.2 million iPod shuffles this quarter

Noting that demand for the iPod shuffle “is significantly stronger than we anticipated,” Banc of America today raised sales estimates for the low-cost music player. The firm raised the unit sales estimate for the iPod shuffle to 1.2 million units for the current quarter ending in March from 700,000, although “our sense is actual results could be higher.” 2005 estimates have been raised from 4.4 million to 5 million units. Merrill Lynch analyst Steven Milunovich said earlier this week that he expects Apple to ship 1 million iPod shuffles.

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"These are all excellent points. One thing not mentioned was the stagnation of capacity for the whole iPod series. The capacity of the nano has been the same since the fourth generation, the 4GB shuffle is gone and the entry level iPod touch has stayed the same since it was first introduced in 2007. At this time all the devices should have double the capacity, especially the nano since the number of features were reduced."

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in the Article: Editorial: How Apple Quietly Killed $149 Video iPods... And More


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