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Cook makes apology, warranty changes for Chinese customers

Apple CEO Tim Cook published a new letter (translated link) on Apple’s Chinese website announcing changes to the company’s warranty policies, as well as apologies for misunderstandings or concerns. The letter follows high-profile criticisms of Apple by Chinese media and various Chinese citizens, which were suspected to have been coordinated by the Chinese government. Cook announced changes to the parts used in iPhone 4 and 4S repairs, clarifications of the company’s warranty policy, improved training of Apple service providers, and a convenient way to provide feedback to Apple. Under the policies, Chinese consumers will receive not only one-year warranty coverage for their Apple devices, but in many cases two-year coverage for major computer components such as motherboards and displays, without the need for AppleCare. [via 9to5Mac]

Soundfreaq debuts Boom Freaq wireless speaker

Soundfreaq has announced Boom Freaq ($350), a special edition of its Sound Stack speaker. Boom Freaq is a Bluetooth wireless speaker that can dock either Dock Connector or Lightning devices — a 30-pin dock is built-in, and a Lightning adapter is now also included. Like other iterations of Sound Stack, the speaker features two full-range drivers and two active subwoofers. A USB port is included for universal charging.

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Boom Freaq’s look is inspired by classic boomboxes, and is the newest addition to the company’s Novogratz Collection. Boom Freaq is available now for pre-order and will ship in 4 to 5 weeks.

Apple denied trademark for iPad mini

The US Patent and Trademark Office has denied Apple’s request to trademark the term “iPad mini,” according to a report. In a letter to Apple, the USPTO describes the term as “merely descriptive of a feature or characteristic of the goods,” therefore, the trademark registration was refused. The examiner’s description is a bit curious, as iPad is already an Apple trademark, but that term is also referred to as “descriptive” in the letter. There’s still a possibility Apple could be approved for the “iPad mini” trademark after further review, though the burden is now on Apple to counter the Office’s interpretations. Notably, Apple successfully trademarked many variations on the iPod name, including iPod shuffle, classic, and touch, but does not appear to have trademarked iPod mini. [via Forbes]

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