99 cent TV rentals coming to iTunes? | iLounge News


99 cent TV rentals coming to iTunes?

Apple is pushing TV programmers to allow it to rent individual television episodes for 99 cents each, according to a new report. Citing unnamed sources, NewTeeVee reports that the rentals would work in much the same way as current movie rentals, giving the customer 30 days to begin watching the program and 24 hours to finish watching once viewing has commenced. The report also suggests that the rentals will be streamed to users, instead of requiring a download, which would work well with the rumored, possibly iOS-based next-generation Apple TV. Apple will have an advantage compared to rival services like Netflix and Hulu Plus, the report states, because it will likely be able to offer some shows that aren’t available on the other services.

« Apple, others sued over cellphone email

Latest edition of iLounge Weekly arriving shortly »

Related Stories



And I bet these streamed shows will only be available to iPhones through Wifi, if they are available at all there.

Posted by 0megapart!cle on July 9, 2010 at 1:22 PM (CDT)


I’ve always thought that $0.99 should be the price for TV shows.  Preferably the price for HD TV shows.

TV show Rentals should be $0.49 IMO.

Posted by Dyvim on July 12, 2010 at 10:36 AM (CDT)

If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.

Commenting is not available in this channel entry.
Sign up for the iLounge Weekly Newsletter


Recent News

Recent Reviews

Recent Articles

Sign up for the iLounge Weekly Newsletter


iLounge is an independent resource for all things iPod, iPhone, iPad, and beyond.
iPod, iPhone, iPad, iTunes, Apple TV, Mac, and the Apple logo are trademarks of Apple Inc.
iLounge is © 2001 - 2014 iLounge, Inc. All Rights Reserved. Terms of Use | Privacy Policy