News
Analyst on iPhone: Expect rebate, bounty and Vodafone
Shaw Wu of American Technology Research has issued a new report detailing a number of iPhone developments that he expects to happen during the device’s launch. First, Wu said his sources believe AT&T will offer a rebate of $50-$150 to iPhone purchasers. “From AT&T’s perspective, a rebate is a great marketing tool to entice a customer to sign up for 2-year voice and data plans which cost $75-100 per month, meaning $1800-2400 in guaranteed bi-annual revenue,” the analyst said. Secondly, Wu said it appears Apple will be paid a “bounty” from AT&T for each iPhone customer it signs up at an Apple Store. Wu also said that Apple will likely participate in a revenue sharing agreement where it collects a recurring monthly fee—an estimated $5-$10 per user. Finally, Wu said his sources report that Vodafone will most likely be the carrier of the iPhone in Europe.
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1
are users going to have to sign up for those specific rate plans in order to use the iphone? i think i pay $60 or so a month currently with cingular and it suits all my needs. i doubt i’ll be using much of the internet on the iphone with the exception of here and there. i mainly just want it as a phone and an ipod. not that my SE phones don’t do the job well enough as is.
a rebate would be nice though. i typically pay $450 for unlocked phones the week they come out, i could see paying the same for a locked 8gb iphone.
Posted by mdwsta4 on April 17, 2007 at 9:23 AM (PDT)
2
Wow. $75 a month?? I’m out if that’s the minimum. I’m currently paying Sprint $50 a month for voice/data, and I think THAT’S too much.
Posted by Fangorn in Texas on April 17, 2007 at 5:03 PM (PDT)
3
I was under the impression that T-Mobile had won the contract at least for the UK. And that contract would equate to about £50 (if it was a similair uk contract) as much as i like the I-phone fat chance thats just too expensive even with a rebate.
Posted by johnathan on April 18, 2007 at 10:55 AM (PDT)