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Apple denies ‘four years’ iPod report, clarifies ‘for years’

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By LC Angell

Senior Editor, iLounge
Published: Friday, July 28, 2006
News Category: iPod

Apple spokeswoman Natalie Kerris has confirmed to iLounge that she was misquoted in a Chicago Tribune article on failing iPods published earlier this week. The article had quoted her as saying that iPods have a low failure rate and that they are designed to last four years. Kerris said she told the reporter that the iPod was designed to last “for years”—not “four years.” The Tribune has yet to correct its original report.

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Comments

41

44 years?  Outstanding!!

Posted by yomama on July 31, 2006 at 6:44 AM (PDT)

42

“Except of course with those of us who had battery failures in less than a year, but I guess they settled that in court, didn’t they?”

Yeah, I’m still waiting for my check from that “settlement”.

“Four years” or “for years” is a moot point when people buy new models as soon as Apple releases them.  Barring any manufacturing defects (covered under warranty), your ipod will most likely last enough for that.

This applies to all DAP/PMP makers, by the way.  They know that they only have to make their devices last until the newer models hit the shelves.  Very few manufacturers develop durable and self-serviceable players that don’t require a $50 investment to replace a dead battery, for example.

That spokeswoman was careless to let such a comment slip in the first place, and it’s no susprise that Apple lawyers are covering their butts.  I’d be very surprised if any major player in the DAP market would make such an exact estimate.  She should’ve worded her statement more carefully if she didn’t want to be misquoted.

Posted by Chahk on July 31, 2006 at 12:07 PM (PDT)

43

How about taking a cue from the President and replacing “for” with “fer”?

Posted by Rita Desai on August 2, 2006 at 8:54 AM (PDT)

44

Four years would have been quite something.  “for years” simply means more than one year.  Now we only have to clarify whether it’s in dog years or human.

Posted by atomize on August 9, 2006 at 3:51 AM (PDT)

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