Apple, Google top two brands in world | iLounge News

2014 iPad iPhone iPod Buyers' Guide from iLounge.com

News

Apple, Google top two brands in world

Author's pic

By LC Angell

Contributing Editor
Published: Friday, January 26, 2007
News Categories: Apple

Google has again beat out Apple for the top spot in an annual global brand ranking. The survey by online branding magazine BrandChannel.com asked 3,625 branding professionals and students “Which brand had the most impact on our lives in 2006?”. Globally, the top five were Google, Apple, YouTube, Wikipedia, and Starbucks. The North American results, however, saw Apple in first place, followed by YouTube, Google, Starbucks and Wikipedia. “The poll does not take account of economic brand value, the murky science of assigning a financial value to brand, which regularly puts Coca-Cola in first place,” says Reuters. “Neither does it ask respondents to consider whether the brand’s impact is positive or negative.”

« Belch debuts carbon fiber iPod nano cases

iPhone demand will challenge suppliers »

Related Stories

Comments

If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.

Commenting is not available in this section entry.

Email:

Recent News

Recent Reviews

Recent Articles

Shop for Accessories: Cases, speakers, chargers, etc.