Apple hires Nike design director Shaffer | iLounge News

News

Apple hires Nike design director Shaffer

Apple has hired Nike design director Ben Shaffer, according to a report. Shaffer was Studio Director of Nike’s research and development lab, and he played a key role in developing the company’s lightweight Flyknit shoe; some reports have suggested, perhaps erroneously, that he was involved in the FuelBand as well. Shaffer’s hiring and Apple’s earlier hiring of another Nike Fuel Band developer, Jay Blahnik, lends further credence to a report that the company’s rumored “iWatch” would be focused on fitness. Another report made note of Apple “aggressively” hiring for the project — a trend that appears to be continuing. [via 9to5Mac]

[Editor’s note: This report was updated after publication to reflect ambiguity over Shaffer’s role in FuelBand development.]

« iLounge Weekly coming Monday

MLB to use iOS 7 iBeacon mapping in stadiums »

Related Stories

Comments

If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.

Commenting is not available in this section entry.
Sign up for the iLounge Weekly Newsletter

Email:

Recent News

Recent Reviews

Recent Articles

Sign up for the iLounge Weekly Newsletter

Email:

iLounge is an independent resource for all things iPod, iPhone, iPad, and beyond.
iPod, iPhone, iPad, iTunes, Apple TV, Mac, and the Apple logo are trademarks of Apple Inc.
iLounge is © 2001 - 2014 iLounge, Inc. All Rights Reserved. Terms of Use | Privacy Policy