News
Apple in talks on mobile music offerings
Apple is in negotiations with the major music labels to try and expand the variety of mobile music offerings available to iPhone users ahead of the company’s Worldwide Developer Conference in June. The New York Times, citing anonymous label executives, says that Apple is looking to expand its inventory of available ringtones, and is also hoping to begin offering ringback tones. Discussions concerning Apple’s ability to sell songs from the iTunes Store over the cellular broadband (3G) network are also ongoing, with the music labels arguing that they should be paid more for over-the-air downloads than for a standard purchase made over the Internet. Apple is said to be hoping for a quick end to the negotiations so it can announce the new offerings alongside the next iPhone. As one label executive said, “They want a big launch in June.”
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And just why should the music industry be paid more for OTA downloads than for “standard” internet purchase? What a load of nonsense. Now I can see why AT&T might want a bigger cut of a purchase that will occur over their data network rather than over WiFi (someone else’s network) but why should the music industry care? Answer: greed. Well, you gotta hand it to those music industry execs: they are nothing if not consistent.
Posted by Dyvim on May 19, 2008 at 8:22 AM (PDT)