News
Apple posts new iPod touch ad
By Charles Starrett
Senior Editor, iLounge
Published: Wednesday, February 27, 2008
News Category: iPod
Apple debuted a new iPod touch ad this evening during “American Idol” on Fox. The ad shows ten iPod touches displaying various features, laid out on a wooden table similar to those found in Apple’s retail stores. During the commercial, some of the units are shown close-up to highlight the features further; towards the end of the ad, hands reach out and grab the touches off the table as the words “Everybody Touch” are displayed. Features highlighted include the Safari browser, the Weather application, email, Notes, the photo browser, Cover Flow, Maps, and video playback. Brendan Benson’s song “What I’m Looking For” is featured in the spot and the track information is also briefly shown on screen. You can now view the ad on Apple’s web site.
Next: Apple 'on track' for 10 million iPhones in 2008
Previous: Apple to hold iPhone SDK event March 6
Comments
If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods or accessories, or if you sell or market iPod products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.
Recent News
- Apple launches Reserve and Pick Up retail service
- Apple patent points to simplified data sharing
- iPodweek coming shortly, still time to register
- Apple rolling out updated iTunes LP/Extras files
- Apple seeking new iPhone security manager
- Vers launches open-front Shellcases for iPod, iPhone
- iPhone developer accused of stealing phone numbers
- Quirky intros Beamer case for iPhone 3G, 3GS
- Apple’s Jobs named ‘CEO of the decade’
- Intel responds on iPhone sync issues
Recent Reviews
- Elexa Consumer Products iBlink
- Bose SoundDock 10
- Shure SE115m+ Sound Isolating Headset
- Apple Remote (2009)
- Kensington Travel Battery Pack and Charger for iPhone
- Tapulous Metallica Revenge
- Electronic Arts NBA Live by EA Sports
- Edifier iF500 Luna5 Encore
- Griffin iTrip for iPod + iPhone With iTrip Controller App
- XtremeMac Luna Voyager
Recent Articles
- iPhone Gems: Asphalt 5 and Doom Classic
- Ask iLounge 10-30-09
- Instant Expert: Secrets & Features of Apple TV 3.0
- Ask iLounge 10-23-09
- iPhone Gems: Copy Cat, Derek Jeter Baseball, I Am T-Pain, MotionX GPS Drive, Pang + Real Racing GTI
- iPhone Gems: 2XL ATV Offroad, Adrenaline Golf Online + Iron Fist Boxing 3rd Strike
- iPhone Gems: BombLink, Rock Band + Tap Tap Revenge 3
- Ask iLounge 10-16-09
- iPhone Gems: Global Eater, NPR News, Pocket Tunes Radio, scanR + vTuner Radio
- iPhone Gems: Itsy Bitsy Spider and Little Red Hen Childrens’ Books

1
I thought the song was awful, which is odd because I’ve loved every song they’ve used up to this day.
Posted by Jordon on February 28, 2008 at 5:15 AM (PDT)