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ARM CEO East ‘very excited’ about iPad

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By Charles Starrett

Contributing Editor
Published: Tuesday, April 27, 2010
News Categories: iPad, iPhone

Discussing the company’s record first quarter fiscal earnings, ARM Holdings CEO Warren East made several comments about the smartphone industry and Apple’s products in particular. The trend towards smartphones has continued, and continued throughout the downturn,” East said. “The smarter they get the more ARM technology they require.” According to the Telegraph, East also said the average smartphone contains three or more ARM-based processors, and generates about six times the royalties as the average standard mobile. Regarding Apple, East said he was “very excited” about the iPad, because of its potential to revolutionize the personal computing market, and dismissed rumors that Apple may be planning to purchase the company. “The iPhone acted as a great stimulus to encourage competitors to develop products to beat the iPhone,” he said. “The iPad looks like it has set the competitive bar again, and will stimulate people to do a lot of other creative things.”

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