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Asustek warns of lower netbook sales due to iPad

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By Charles Starrett

Contributing Editor
Published: Tuesday, August 17, 2010
News Categories: iPad

Speaking at a recent investors conference, Asustek Computer CEO Jerry Shen said that the company’s sales of netbook computers fell short of expectations in the second quarter, mainly due to competition from the Apple iPad. DigiTimes reports that Shen also said the company has lowered its targets shipments for the third quarter—traditionally its peak sales period—to 1.4 million units due to the increased competition. Asustek plans to enter the tablet PC market later this year with a Linux-powered, 8.9-inch “Eee Note” tablet, followed by a 12-inch Windows-based “Eee Pad” tablet in late 2010/early 2011, and a 10-inch tablet running Google’s Android OS in March 2011.

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Comments

1

I’ve got an ASUS EEE PC (one of the first) but when I went to by a school notebook/netbook for my son for school, I bought an ACER because there were no viable affordable ASUS netbooks.
They strayed from the “small and cheap” and went for “larger and way more expensive”. When compare to an overpriced oversized netbook, the iPad is better value if all you’re doing is surfing and reading email.
Schoolwork is a non-starter on the iPad though.
There’s still a market for medium-power low size, low cost and low weight netbooks. ASUS just removed themselves from that marketplace.

Posted by Anthony H on August 18, 2010 at 3:12 AM (PDT)

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