Disney CEO Bob Iger said yesterday that his company has now sold more than 1.3 million full-length movies on Apple’s iTunes Store. In an interview with the Financial Times, Iger said digital distribution was “creating more consumption of media” and dismissed fears that online movie sales would cannibalize DVD sales.
“The message that we deliver to our traditional [retail] partners is that the pie is getting bigger,” Iger said. Disney began selling movies on iTunes in October.
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