Fiat CEO meets with Tim Cook over Apple’s ‘intervention in the car’ | iLounge News

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Fiat CEO meets with Tim Cook over Apple’s ‘intervention in the car’

Fiat Chrysler CEO Sergio Marchionne said he has met with Apple CEO Tim Cook, but was tight-lipped about the details of the meeting, Reuters reports. Marchionne told the press that Cook is “interested in Apple’s intervention in the car,” but declined any further comment about Apple’s rumored car project. Recently, Marchionne told Bloomberg he was open to the possibility of collaborating with companies like Apple and Google, saying he was intrigued by how tech firms can disrupt marketplaces. “If they show up and they are truly successful, with their cash piles and know-how, they could fundamentally hurt this industry,” Marchionne said. Fiat is an official Apple CarPlay partner.

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