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Huge iPod shuffle ad in Australia

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By LC Angell

Contributing Editor
Published: Wednesday, March 9, 2005
News Categories: iPod shuffle

pic iLounger Ed Mouy has provided us with photos of an extremely large Apple billboard for the iPod shuffle in Australia. The advertisement is on the Nike store in Melbourne (corner of Bourke and Swanston Street) and is approximately six stories tall. “It’s a really good spot, it’s basically the central retail district of Melbourne,” Mr. Mouy told iLounge. “Apple has used the giant billboard a few times for iMac ads and such.”

Click “Read more” for larger photos of the billboard.




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Wow.  You can’t miss that.

Posted by schaaking in Minneapolis on March 9, 2005 at 9:37 AM (PDT)


It’s almost as small as the iPod shuffle!

Posted by Daveoc64 in UK on March 9, 2005 at 9:46 AM (PDT)


Umm… images?  Where?

Posted by m. sherman in Northern VA on March 9, 2005 at 10:17 AM (PDT)


I really just think apple is getting way too arrogant, if supply is already outstripped, then why stick extra advertising costs on the consumer?

Posted by e-baby on March 9, 2005 at 12:31 PM (PDT)


But… I wish Freud could’ve seen this!

Posted by e-baby on March 9, 2005 at 12:32 PM (PDT)


it IS a really good position for a billboard. everyone sees it. man.. the size of that thing, you could see it from the other side of the city.

Posted by Harrison in Melbourne, Australia on March 9, 2005 at 1:43 PM (PDT)


It’s too bad it’s been replaced already!  However.. it was FREAKEN massive.  And very cool.

Posted by camson in Melbourne, Australia on March 9, 2005 at 2:22 PM (PDT)


Australia looks like they have nice transit. at least MPLS lrt is safer.

Posted by tumblingwall in u.s. on March 9, 2005 at 5:30 PM (PDT)


there was one in dallas tx usa about that size

Posted by BIGP in Texas on March 9, 2005 at 5:59 PM (PDT)


Here’s one in Toronto:

Posted by Jet_Star on March 10, 2005 at 10:58 AM (PDT)


I saw this a few days ago when I was in the city, it’s been there for a while. It looks pretty cool.

They used to have a Lamp iMac ad there a long time ago too. smile

I was in San Francisco a few days after the release of the Shuffle, and on every street poll they had the Shuffle ad.

These same ads have been added to the Tram Stops in Melbourne too throughout Melbourne.

“Australia looks like they have nice transit. at least MPLS lrt is safer.”

lmao. No, not really. smile We have a few of those new trams, but don’t let that confuse you.

Just some details.

Posted by JamesAus on March 10, 2005 at 11:29 AM (PDT)


why does every other country get the cool stuff!  wink

Posted by apple juice in USA on March 10, 2005 at 1:09 PM (PDT)


that things huge…you would have to be an idiot to not see that

Posted by p1mp in Kansas on March 12, 2005 at 10:59 PM (PDT)

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