News
iPad 2 with 3G launches in China to empty lines
By Charles Starrett
Contributing Editor
Published: Thursday, September 22, 2011
News Categories: iPad
Despite the country’s seeming fervor for Apple products in recent months, the iPad 2 with Wi-Fi + 3G launched in China with no lines whatsoever, according to a new report. Citing reports from Chinese-language Eastday and Netease, M.I.C. Gadget reports that Apple’s flagship stores in Shanghai and Beijing failed to bring in crowds for the release, despite preparations that included hiring black-shirted security guards and the set up of long queues outside the stores, which are shown sitting empty in photos accompanying the report. An anecdotal report from the Beijing Xicheng Apple Store included in the report indicates that the store actually delayed opening for ten minutes due to the fact that there were no customers inside, with the first customers to arrive looking to purchase iPhones, not iPads—the first 3G iPad 2 wasn’t sold until the store had been open for twenty minutes. The report suggests that this particular model isn’t selling well due to a combination of price, the fact that it had been available in other parts of the world for some time and was therefore sold on the grey market, and China Unicom’s data offerings for the device.
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1
Hate to say it (assuming it’s not a day before shot or some other attempt to downplay it) that this looks eerily like a Microsoft Store embarrassing moment…
Maybe it’s the assumption that China has the sort of disposable income others do? Maybe somebody didn’t do their research? Hurts to see that. Being an Apple (Mac) guy since 1985, we’ve seen some rough times.
Posted by sb on September 22, 2011 at 7:49 AM (PST)
2
Everyone has already bought fake iPad 2s from the fake Apple Stores…
Posted by Bob Levens in UK on September 22, 2011 at 2:33 PM (PST)
3
Hrmmm….launch a product into the BIGGEST market in the world…..6-12 months AFTER the rest of the world…...someone needs to tell the folks at apple to stop treating China as an afterthought. If they had released this at the same time as the US, they would have sold thousands of units here. But the ipad 2 is already old news.
Posted by Andyyyy on September 22, 2011 at 4:40 PM (PST)
4
Maybe the chinese arent as gullible as people in other countries
Posted by Adey on September 22, 2011 at 9:09 PM (PST)