iPad is owners’ preferred reading, gaming device | iLounge News


iPad is owners’ preferred reading, gaming device

According to the results of a survey done by copywriting agency Cooper Murphy Webb, the iPad is the preferred reading device of people who already own one. 31% of respondents said the iPad was their preferred method of reading newspapers and magazines, compared to 26% who said they preferred to read magazines and newspapers on their laptop or other computer, and 24% who said they preferred print. 41% said the device was their preferred method of reading books, again ahead of print, which represented 36% of respondents. Somewhat surprisingly, the iPad also edged out gaming consoles in the “preferred device for gaming” category, with the iPad receiving 37% of the vote, compared to 35% for gaming consoles. Cooper Murphy Webb’s numbers are based on the answers of 1034 U.K.-based iPad owners who were questioned via a research-administered telephone poll between July 28 and August 10. [via MDN]

Related Stories



Kind of a skewed survey huh? Asking iPad owners what their preferred device is? Kind of like asking Ferrari owners what their preferred sports car is.

Posted by Eric on August 13, 2010 at 3:47 PM (CDT)


iPad is made to contract with the iBook so you can choose any book that you want to read. According to your survey most of people preferred to read magazine,books and play different types of game in iPad.so iPad is preferred for reading device as well as gaming device.

Posted by AliciaRodricks on August 16, 2010 at 5:16 AM (CDT)

Subscribe to iLounge Weekly

Sign up for the iLounge Weekly Newsletter

iLounge is an independent resource for all things iPod, iPhone, iPad, and beyond.
iPod, iPhone, iPad, iTunes, Apple TV, Mac, and the Apple logo are trademarks of Apple Inc.
iLounge is © 2001 - 2018 iLounge, Inc. All Rights Reserved. Terms of Use | Privacy Policy