During his keynote presentation at Macworld Expo today, Apple CEO Steve Jobs unveiled the long-rumored iPhone to rapturous applause from the large audience in attendance. Jobs also showed off the retail version of the iTV, now called the Apple TV, and revealed other news such as a company name change and the latest iTunes sales.

• Apple unveils revolutionary iPhone
• Apple TV announced
• iTunes Store sells 2b songs, 50m TV shows, 1.3m movies
• Apple drops ‘Computer’ from company name
• Apple now fourth-largest music reseller in U.S.
• Cisco sues Apple over iPhone name
• iPhone reaction: Press, analysts, competitors and bloggers
• Apple’s Jobs: ‘You don’t want your phone to be like a PC’
• iLounge Macworld Expo flickr photos
• iLounge Apple keynote photo gallery
• Macworld Expo 2007 keynote video