iPod-based ‘HP Digital Music Player’ unveiled | iLounge News


iPod-based ‘HP Digital Music Player’ unveiled

As noted by MacMinute, Hewlett-Packard CEO Carly Fiorina has unveiled the new iPod-based “HP Digital Music Player” at this week’s Consumer Electronics Show (CES) in Las Vegas. The device is light blue in color and has an “HP” logo on the back. Firoina said it is “the first and only one” in existence. HP and Apple announced a partnership yesterday to deliver an HP-branded digital music player based on Apple’s iPod, which is expected to ship this summer. CNET has a short video of Fiorina introducing the device at CES.

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Hmm interesting

Posted by bababooey on January 9, 2004 at 3:09 PM (CST)


OK..I just watched the unvieling video.. very interesting… Like the color.. sort of

Posted by bababooey on January 9, 2004 at 3:13 PM (CST)


I don’t understand why apple wants to team up with hp. It’s a good idea to put itunes on each hp computer, but not to let them use the ipod design.

Posted by Eman880 on January 9, 2004 at 3:19 PM (CST)


as long as they didnt make the iPod even whiter, this is good news for me.

Posted by stunion. on January 9, 2004 at 3:35 PM (CST)


not a big fan of the color, but hopefully they’ll be cheaper than apple’s ipod, so that’s good news.

Posted by dave on January 9, 2004 at 3:49 PM (CST)


They’re not “letting HP use the iPod design.” They’re building and branding iPods for HP. BIG difference.

Posted by Chris on January 9, 2004 at 3:49 PM (CST)


HP is just a distribution channel for Apple. This is great because there are so many Wintel users who would never consider buying an Apple product, but now they’ll buy one and not know it until they turn it on and see the Apple logo on the screen.

Posted by Atomic Bomb on January 9, 2004 at 3:51 PM (CST)


Who knows… that HPiPod might have HP logo on the screen!
Hate the color, anyway…

Posted by V... on January 9, 2004 at 3:54 PM (CST)


Blueberry iPods…Strawberry iPods…fruity!

Posted by kainjow on January 9, 2004 at 3:56 PM (CST)


Since it has the HP logo on the back and not the Apple logo I would imagine that it would also display the HP logo on the iPod itself.

Posted by Jon on January 9, 2004 at 3:57 PM (CST)


V: It does have an HP logo on the back, but…

“Apple will manufacture the player, which will not have the iPod name, but will have the same design and features as Apple’s third-generation iPod players,” Phil Schiller, senior vice president at Apple, said in an interview. “Also, the HP music player will come in ‘HP Blue,’” he said,”

“The way we look at it, HP will be reselling an iPod device,” said Schiller, who noted that the device will display the Apple logo at start-up and will work with all of the accessories made for the white-hued Apple varieties.

Posted by Atomic Bomb on January 9, 2004 at 3:58 PM (CST)


I’m confused. My head hurts. I just don’t get it.

I mean, I get it. But I just don’t get it.

Know what I mean? I mean, why don’t they just paint the iMac HP Blue and have HP resell them while they’re at it?

At a certain point you have to stop and say, “Huh?!”

Posted by Nicholas Howard on January 9, 2004 at 4:07 PM (CST)


nicholas, just know that it’s good for consumers.

Posted by dave on January 9, 2004 at 4:13 PM (CST)


It’s like the Russian space shuttle.

Posted by uncle spanky on January 9, 2004 at 4:32 PM (CST)


How is this “...good for consumers?” That’s an awfully general argument…

I’m racking my brain, but I can’t recall ever hearing of something like this. Since when does a company dress it’s product up in another company’s clothes?

Ever buy a Toyota with a Honda logo on it? Ever buy a Pepsi with Coca-Cola written on it? I can’t figure this one out for the life of me.

Posted by Nicholas Howard on January 9, 2004 at 4:39 PM (CST)


Why do people find it necessary to have to ‘figure it out’?

The big news here is that new HP computers will have iTunes pre-installed which means QuickTime will be pre-installed which means Bill Gates won’t be too happy about it since he is trying to make WMA the industry ‘standard’ which means it’s a good thing for everyone but MS.

Posted by The Raven on January 9, 2004 at 4:50 PM (CST)


“Since when does a company dress it’s product up in another company’s clothes?”

Every division of Ford, General Motors, and Daimler Chrysler does that. So do the Japanese manufacturers: Toyota/Lexus, Nissan/Infiniti, Honda/Acura. In the computing business, Dell has already done it with their Digital Jukebox. It’s just a re-branded Creative MP3 player. Consumer electronics is another example. Sony plasma TVs are actually made by Toshiba and Hitachi - right along side their own offerings.

And then there’s re-branded food, re-branded gasoline, re-branded clothing (Gap and Old Navy)... you name it. I think they call it “synergy” or some such nonesense.

Posted by Atomic Bomb on January 9, 2004 at 5:00 PM (CST)


I like the color, but I prefer white.

You see a lot of companies doing this, actually—just usually with smaller products.  It’s a fact that “Safeway” batteries are made by Duracell—they’re exactly the same thing.  Energizer makes generic batteries, also.  It’s just marketing.

Computers and other electronics are marketed like this all the time.  Basically a group of companies pay a manufacturer for its un-branded product, and then the companies take the product from there and brand it in a different way, and then each of the companies sells it for a different price.  It’s ingenious, really.

I think Atomic said it well.  A lot of windows people wouldn’t be caught dead buying Apple’s products—simply because they are Apple’s products.  Also, this makes iPods all the more available.  Production will be upped, and many more stores will start selling them.  We may even see iPods in stores such as Fred Meyer (they’ve got Rio products…).

I think this is great news for the iPod.

Posted by dethbrakr on January 9, 2004 at 5:13 PM (CST)


If it looks like a duck and quacks like a duck…

Posted by mark on January 9, 2004 at 5:31 PM (CST)


apple will be making more mula than they can ever imagine by franchising the itunes/ipod technology to hp. it’s a very good move by apple. steve jobs is using hp in the same way as bill gates used imb when he first started.

Posted by kades on January 9, 2004 at 5:33 PM (CST)

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