News
iTunes, Napster most recognized in digital music
Apple’s iTunes Music Store and Napster 2.0 are the most recognized online music services, according to a new study from global marketing research firm Ipsos-Insight. “New findings from TEMPO, the company’s quarterly study of digital music behaviors, reveal that in summer 2004, American downloaders aged 12 and older were equally as likely to be aware of Napster 2.0 and Apple’s iTunes on a top-of-mind basis (20% each). However, when prompted with brand names, about four out of five (79%) downloaders recognize the Napster 2.0 brand, while nearly half (46%) are aware of iTunes.”
Related Stories
- Apple releases iTunes 11.0.3 with new Mini Player
- Microsoft: Don’t expect iTunes app on Windows 8
- Apple launches ‘A Decade of iTunes’
- Apple adds ‘download later’ option to iTunes
- Court rules iTunes songs can’t be resold
- Apple adds freemium app warning in App Store
Comments
If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.
Recent News
- Apple WWDC Keynote set for June 10
- Apps: Foursquare 6.2, Hyper Breaker Turbo, Pandora 4.3 + Shazam 6.0
- Apple patent application details interactive AirPlay, TV
- Report: iWatch pushed to late 2014?
- Griffin releases iPhone 5 Survivor + Catalyst Waterproof Case
- OtterBox acquires LifeProof
- LifeProof debuts Frē case for iPad mini
- Logitech debuts Wired Keyboard for iPad
- New Apple online store design alters focus, hides deals
- Apps: ABC Aquarium, Disney Jr. Appisodes, Pinterest 2.4 + Pocket Informant Pro 3.0
Recent Reviews
- C4 Electronics Dolry HiFi Stone 30-Pin AirPlay Adapter
- Boombotix Boombot Rex Bluetooth Wireless Speaker
- Nuu Splash Portable Waterproof Bluetooth Wireless Speaker
- Scosche boomBottle Weatherproof Sport Wireless Speaker
- HMDX Jam Plus Bluetooth Wireless Speaker
- Fitbit Flex Wireless Activity & Sleep Wristband
- Cambridge Audio Minx Air 100 + 200 Bluetooth + AirPlay Wireless Speakers
- Mophie Juice Pack Plus for iPhone 5
- Ultimate Ears UE Boom
- Trü Protection Trü-Fit Anti-Glare Film Set
Recent Articles
- iMessages showing as Delivered when iPhone is out of coverage
- Inability to use Find My Friends without a passcode
- Calendar info disappears after iCloud restore
- Remove old iCloud backup after restoring to a new iPhone
- Setting up a ringtone in iTunes
- Using a Wi-Fi hard drive with an iPad
- Backing up and restoring an iPod classic
- Can’t restore iPod touch without passcode
- Retaining older versions of Apps during an iOS Restore
- Can’t eject iPod nano without closing Firefox
1
(But were 79% really aware of the “2.0” product or just Napster in general?)
Posted by Nagromme on December 7, 2004 at 8:55 AM (PST)
2
Sure, everyone’s heard of Napster, but who would admit to using Napster 2.0?
Posted by Galley in Greenville, SC on December 7, 2004 at 8:58 AM (PST)
3
I love that there are people who earn a living wage researching the obvious.
Next they’ll be saying that air is the most used element.
Posted by Capnquirky in Shell Pile New Jersey on December 7, 2004 at 9:28 AM (PST)
4
^ Maybe you were being sarcastic, but air isn’t an element. It’s a mixture of a bunch of different gasses, including the element Oxygen.
Posted by dino in Saskatoon, Saskatchewan, Canada on December 7, 2004 at 10:36 AM (PST)
5
“Maybe you were being sarcastic, but air isn’t an element. It’s a mixture of a bunch of different gasses, including the element Oxygen.”
lol
Posted by alihn on December 8, 2004 at 3:25 AM (PST)
6
ALihin….. I stand corrected. After I made that post I realized my egregious error.
But you should also consider the fact that I reside in NJ. There are a LOT of elements in our air.
Posted by Capnquirky in Shell Pile New Jersey on December 8, 2004 at 3:31 AM (PST)