Jobs biography details birth of iPod, iTunes | iLounge News

News

Jobs biography details birth of iPod, iTunes

The Sydney Morning Herald has published an interesting excerpt from “iCon Steve Jobs: The Greatest Second Act in the History of Business” that details the birth of the iPod, iTunes and the iTunes Music Store. The excerpt touches on the choice of a music device over a PDA, battery issues with the iPod, and more. Apple recently pulled all tech books from the publisher of “iCon,” John Wiley & Sons, because Jobs was reportedly unhappy with the biography. It will go on sale June 1, 2005.

“Jobs stayed close to the project all the way, his brilliance as a marketer and his flawless taste in design shining through in his rigorous-as-ever demands for the highest standards. PortalPlayer’s Ben Knauss recalls, ‘Steve would be horribly offended if he couldn’t get to the song he wanted in less than three pushes of a button.’ Because of the impossibly short schedule, there wasn’t any time for custom-designed computer chips.”

“Unlike in the past Apple’s design chain now relied on off-the-shelf components elegantly integrated. Critical pieces such as the digital-to-analog converters were selected from a manufacturer’s catalogue. Even the hard drive was standard Toshiba hardware. How many companies could tackle a project in a new category, create a ground-breaking widget that looked great and worked better than anyone else’s and do it all in under a year? It only happened because of Steve Jobs cracking the whip.”

« RipDigital offers iPods loaded with purchasers’ music

Vaja unveils leather iPod shuffle case »

Related Stories

Comments

1

Actually, that release date is incorrect.  The book is already out—it officially hit on May 16.  I picked up a copy this past Friday.  Interesting read so far.  A little redundant at first—a lot of books have covered the same events about the early years of Steve/Apple.  More interesting details come to light further in, but still nothing that I would consider “ban-worthy”  Still not done though, so we will see…

Posted by jamie37187 in Nashville, TN on May 24, 2005 at 3:09 PM (PDT)

2

Did Steve jobs write this “Biography”?
Sure he’s done a better job (no pun intended) at giving his market quality, design, security…well you name it…than his rivals but “Jobs stayed close to the project all the way, his brilliance as a marketer and his flawless taste in design shining through in his rigorous-as-ever demands” sounds a little like the cheesiest of PR to me.
Couldn’t a similiar message be brought across without sounding like the promo for a ‘straight-to-DVD’ film by Ben Affleck or Guy Richie. Really!! Who has their tounge firmly in cheek here? Someone with a short career in writing I hope!!

Posted by 52% Fat on May 25, 2005 at 3:48 AM (PDT)

3

An interesting commentary on this book can be found in this book review from the San Francisco Chronicle.  It was written by Alan Deutschman, who found that “iCon” lifted quite a bit from Deutschman’s own previously published biography of Jobs!

http://sfgate.com/cgi-bin/article.cgi?f=/c/a/2005/05/22/RVGQOCO8LP1.DTL&type=books

Posted by zyzyzyzyzyzyx on May 25, 2005 at 7:06 AM (PDT)

If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.

Commenting is not available in this section entry.
Sign up for the iLounge Weekly Newsletter

Email:

Recent News

Recent Reviews

Recent Articles

Sign up for the iLounge Weekly Newsletter

Email:

iLounge is an independent resource for all things iPod, iPhone, iPad, and beyond.
iPod, iPhone, iPad, iTunes, Apple TV, Mac, and the Apple logo are trademarks of Apple Inc.
iLounge is © 2001 - 2014 iLounge, Inc. All Rights Reserved. Terms of Use | Privacy Policy