MacMinute reports details of Enimen vs. Apple lawsuit | iLounge News

News

MacMinute reports details of Enimen vs. Apple lawsuit

MacMinute - As reported yesterday, Eight Mile Style, Eminem’s music publisher, is suing Apple claiming that the company used one of the rapper’s songs—“Lose Yourself” from the 2002 film “8 Mile”—in an iTunes television commercial without permission. MacMinute has obtained the 15-page lawsuit, which was filed on Feb. 20 in U.S. District Court in Detroit, Michigan. The suit—which also names Viacom, its MTV subsidiary and the TBWA/Chiat/Day advertising agency—said “Eminem has never nationally endorsed any commercial products and… even if he were interested in endorsing a product any endorsement deal would require a significant amount of money, possibly in excess of $10 million.”

« iPod mini 4GB for $224.99

Apple vs. Apple, Judge owns iPod »

Related Stories

Comments

1

“Eminem has never nationally endorsed any commercial products and… “

... and the point? no one apart from music endorsment can he EVER be involved in - and it would probably be his own music (as Apple has done) - who in the right mind would want Eminem to endorse a product? the negativity from his lyrics and his image would never get him $10Million, even half-a-million is just crazy.

Posted by voodoo on February 25, 2004 at 6:21 PM (PDT)

2

So the “negativity from his lyrics and his image” still allow him to go platinum multiple times, but wouldn’t net him $500,000 for an endorsement?

Posted by Huh? on February 25, 2004 at 6:30 PM (PDT)

3

Let’s see, the rapper hates gays and he’s suing a company with a “fruity” name.  Coincidence?  I bet the Mathers boy uses Archos products.

Posted by Zim on February 25, 2004 at 6:32 PM (PDT)

4

Huh? I did say the endorsement has to be related to [B]music[/B] and I was refering to their reasoning not endorsing [B]other[/B] product.

please get it right

Posted by voodoo on February 25, 2004 at 8:03 PM (PDT)

5

LOL, they spelled Eminem wrong!!!!!!!

Posted by Joe on February 25, 2004 at 8:04 PM (PDT)

6

Eminem claims Apple did something clearly illegal. If he is telling the truth, then he is justified. You can’t take someone’s composition without permission.

I like Apple products, but if they/Steve Jobs make a mistake—or do wrong intentionally as they may have here—then they should be called on it.

It Eminem’s people are making this up, along with all those supporting details, then I hope Apple wins.

Posted by Nagromme on February 25, 2004 at 9:10 PM (PDT)

7

If I remember correctly, wasn’t the song used in the commercial that one where he says “I’m slim shady, blahblahblah”. I remember that commercial—is there another one in question here?

Posted by narco in Burbank on February 25, 2004 at 9:31 PM (PDT)

8

If what Eight Mile Style is saying is true, i.e. that all relations with Apple were to be terminated and the campaign was to stop and never happen, then Apple r screwed, even if the ad wasn’t up on the website for long etc.

Posted by Nuke666 on February 25, 2004 at 10:39 PM (PDT)

9

But if its found false, then Apple can counter sue for millions wink

Posted by Nuke666 on February 25, 2004 at 10:40 PM (PDT)

10

so somebody must get hurt eventually

Posted by Ed on February 26, 2004 at 7:17 AM (PDT)

11

Why does anyone care about this? Just curious.

Posted by Deggy on February 26, 2004 at 8:49 AM (PDT)

12

this is an iPod news site. with itunes being an integral part of Apple’s marketing strategy for the iPod, it’s only natural that a news piece featuring iTunes should be reported on here.

Posted by eric on February 26, 2004 at 8:59 AM (PDT)

13

I read the filing and it’s appendices.

Apple obtained sought permission from the respective rightholders to use their songs as part of the campaign in which music fans sang along to their favourite track while listening to their iPod.

Eight Mile Style refused permission, yet Apple ran the commercials anyway.

There is no protection under fair use here, if Apple had been entitled to run the ads without permission then they would not have needed to seek permission.

Apple are screwed on this one, but given that they are currently the darlings of the music industry for creating an online distribution system which ensures the pigopolists in the music industry retain their stranglehold on the money flow, chances are this will be settled fairly quickly out of court…

Floop

Posted by Floop on February 26, 2004 at 10:24 AM (PDT)

14

He’s also suing MTV.
With ITMS being the largest digital music store and MTV having created his career, he’s biting the hands the feed him. Plus, bad press. Dumb move. He should have handled this without all the hoo-ha.

Posted by Scot on February 26, 2004 at 10:54 AM (PDT)

15

Eminem is a tool (in more ways than one).

Let him sue Apple - B F D! I am sure Apple will be around a lot longer than some white kid who thinks he is black and has made his living on the backs of black rappers.

Posted by Chris on February 27, 2004 at 8:53 AM (PDT)

If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.

Commenting is not available in this section entry.
Sign up for the iLounge Weekly Newsletter

Email:

Recent News

Recent Reviews

Recent Articles

Sign up for the iLounge Weekly Newsletter

Email:

iLounge is an independent resource for all things iPod, iPhone, iPad, and beyond.
iPod, iPhone, iPad, iTunes, Apple TV, Mac, and the Apple logo are trademarks of Apple Inc.
iLounge is © 2001 - 2014 iLounge, Inc. All Rights Reserved. Terms of Use | Privacy Policy