Macworld: New Apple iPod mini announced | iLounge News


Macworld: New Apple iPod mini announced

picIn the final part of his Keynote speech today at MWSF Steve Jobs related how the Apple had sold 730,000 iPods and had propelled Apple to over 2 million iPods sold in total. In Oct/Nov Apple had taken 31% of the entire market share of MP3 players, 55% share of revenue and it was now Number 1 in units and revenue.

He announced that the 10GB iPod would be replaced by a 15GB model selling at the same price of $299.

Also Apple has released a pair of In-ear headphones selling at $39 and they are available from today. (These look very similar to the Sony EX71SL’s)

Today Apple launch the second member of the iPod family - the iPod mini. This will have a

  • 4GB HD storage capacity

  • Hold 1000 songs

  • 0.5 inches thick

  • Size of a business card

  • Cost $249

    It will use the same award winning interface as its big brother but will feature a new solid state “clickwheel” with function buttons moved under the wheel. The iPod mini Click Wheel gives you the enhanced durability and sensitivity of the iPod Touch Wheel. The Click Wheel takes best advantage of miniscule space and lets you scroll single handedly though your songs. Like its (slightly) bigger brother, iPod mini gives you over 25 minutes of skip protection and lasts up to 8 hours on a single battery charge.

    It will use the familiar top controls of the 3G iPod and the Apple docking port on the base. It will come complete with a Firewire and USB cable, belt clip, Dock and armband.

    The finish is anodised aluminum and a range of colours will be available -

  • Silver

  • Gold

  • Blue

  • Pink

  • Green

    These new iPods will start to ship in the US in February and Worldwide in April.

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    There’s a pic up of the mini pods at

    Posted by Brian in UK on January 6, 2004 at 1:00 PM (CST)



    Posted by Jason in UK on January 6, 2004 at 1:00 PM (CST)


    ordering mine today!

    first post!


    Posted by ghaash in UK on January 6, 2004 at 1:00 PM (CST)


    waaa, I think they have missed a trick there, the price seems way to high! Way, way too high.

    They don’t, IMO, look as nice either :(


    Posted by docevi1 in UK on January 6, 2004 at 1:01 PM (CST)


    spend the extra $50 and get the 15GB iPod.

    Posted by trombadude in UK on January 6, 2004 at 1:02 PM (CST)


    ummmm…....they don’t seem to be a good deal to me

    Posted by Jtsolo7 in UK on January 6, 2004 at 1:02 PM (CST)



    Posted by Steve Jobs in UK on January 6, 2004 at 1:03 PM (CST)


    yea $199 would have been a decent price but $249 is a bit much.

    Posted by noogabooga in UK on January 6, 2004 at 1:04 PM (CST)


    the new mini-ipod seems to be playing catch up with the already-announced rio nitrus.

    it’s equally priced, stores 4 GB as well, is the same size if not smaller, is actually lighter, has double the battery time, and is expected to ship this month, instead of february.

    although you could cop out with the “stylish look design” before, the shots of the new minipods, with all the new colors… well, they look like butt.

    the nitrus is pretty quick to pickup with it’s ease of use, as well.

    the only real advantages i see the minipods having is the firewire and mac compatibility….

    and aside from the size, why would you get the mini ipod for $249, when you can get an 15 GB ipod for just 50 more?

    Posted by eric in UK on January 6, 2004 at 1:04 PM (CST)


    I don’t see the point of buying a mini ipod for $249 when you can spend an extra $50 for 11gig more space. I mean, the current iPod is small enough as it as so why bother?

    Posted by Rish in UK on January 6, 2004 at 1:06 PM (CST)


    yeah, they arent cheap enough, for that price you might as well save the extra money and get the new 15 gig.

    they should have a 2 gig model thats way cheaper.  i know that wouldnt be very profitable, but the only reason the ipods are as cheap as they are is to drive itunes music store sales….

    also, i dont think i like the way they look…. maybe i just have to hold one…

    Posted by vanillacoke in UK on January 6, 2004 at 1:06 PM (CST)


    I think it is really expensive $249 /

    Posted by ukmike in UK on January 6, 2004 at 1:06 PM (CST)


    once excited now disappointed been checking on this site all morning looking if the ipod mini got announced.. and now it did.. sigh~

    Posted by tearbasco in UK on January 6, 2004 at 1:07 PM (CST)


    I like the design a bit more with the anodized aluminium . I think it will be more easy to open it to take a loke inside . When you look at the QTVR you can see two tiny holes. For screws???

    Posted by venex in UK on January 6, 2004 at 1:07 PM (CST)


    way too much

    Posted by Ed in UK on January 6, 2004 at 1:07 PM (CST)


    Lets all remember that they are competing with high end flash players they are not trying to competing with themselves. So yes for 50 more you get an iPod that is over 3 times the capacity, but for 50 you also can get a player that has 16x more capacity than the competition. Choose to get a bigger iPod and it is still Apple’s profit. Choose the competition and they lose it. They made it appealing against the competition not themselves.

    Posted by agennuso in UK on January 6, 2004 at 1:12 PM (CST)


    Apple seemed to be shying away from the colors of the original iMac as many thought (myself included) thought they looked fruity. The aluminum of the G5 was nicer, but I guess Apple is going for fruity again: say hello to iPod Mini

    Posted by rsacer in UK on January 6, 2004 at 1:12 PM (CST)

    1 :D

    Posted by Rish in UK on January 6, 2004 at 1:13 PM (CST)


    I have to agree with others here.  I don’t see these as becoming a huge success.  They don’t look nearly as nice and aren’t that much more compact than a 15GB.  I couldn’t see myself buying this when I could get an extra 11GB and quality design for just $50 more.

    If this was ~$175-$200 it might be worth it, but $249 is too much…oh yeah the colors aren’t that great either.

    Thumbs down

    Posted by Anthony in UK on January 6, 2004 at 1:14 PM (CST)


    27% of the storage capacity at 82% of the price (for a 15gig)!  The pricing makes no sense at all.  $249 is too much for an impulse purchase or a young kid.  $149 would make sense for what they’re offering, although I suppose some folks want it to shave off a few ounces.

    Posted by Barry in UK on January 6, 2004 at 1:16 PM (CST)

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