Macworld UK: UK Apple chief’s iPod retail push | iLounge News


Macworld UK: UK Apple chief’s iPod retail push

Macworld UK talks with Apple’s UK general manager Mark Rogers on digital media’s future and the iPod’s push into several UK retail stores, including 165 Virgin music shops.

“‘Many interesting things are going to happen in the whole digital media area,’ Apple

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I work at weekends in a Virgin music shop a well, we do sell the iPods but you would never know it. Only the bigger shops even stock them and we have to order them in if someone wants one.

Their is not even a PiontOfSaleDisplay for them the only way you would know we sold them was if, you walked in and Virgin Radio was on and was playing the ad for the ipod which says that its on sale here. Apart from that you would never know..

At weekends we don’t normally have Virgin radio on so no one would even know.

Posted by Scott Williams on November 28, 2003 at 7:34 AM (CST)

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