Mercedes-Benz expands iPad program, intros headrest mount
Mercedes-Benz Financial has announced that the results of its limited iPad pilot program were so “overwhelmingly positive” that the company is expanding the program to all 355 dealerships in the U.S. During the pilot phase, select dealerships in the U.S. were letting potential customers fill out paperwork on the spot using iPads, instead of forcing them into a dealership office to complete the sale, with the hopes of preserving more sales lost at the last minute. “We were surprised,” Andreas Hinrichs, vice president of marketing for Mercedes-Benz Financial, said in an interview with Macworld. “The feedback was so positive we said, we need to push this out to all the dealers and take the financing process to a new level.” The company will also begin use of the 3G-enabled iPads in its leasing process, allowing customers returning vehicles to watch the post-lease inspection and sign the completed forms using their finger.
In addition, Mercedes is showing off a prototype iPad docking station at the Paris Motor Show. Similar to the one shown at the show by rival manufacturer BMW, the Mercedes mount sits horizontally behind the front seat headrest and allows back seat passengers full use of the iPad while it charges. No pricing or availability information has yet been announced.
- New iPads to have Touch ID, A8?
- Adobe debuts Lightroom mobile for iPad
- Nest Protect subject to safety issue, sales halted
- Apple granted patent for camera lens mount
- TD-LTE iPad Air and iPad mini released in China
- Philips announces Hue Lux and Hue Tap
If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.
- Apple agrees to anti-theft smartphone measures
- 8GB iPhone 5c launches in more European countries
- iPhone 6 metal mockups spotted at electronics show
- Alpine Electronics announces aftermarket CarPlay products
- Apps: A&E/History 2.0, Ally 3.0, Amazon Cloud Drive Photos 3.0 + Pandora 5.3
- Pioneer officially announces aftermarket CarPlay access
- iWatch: LG to supply flexible displays, September release?
- Alleged iPhone 6 front panel, batteries leaked
- Windows Phone 8.1 supports Passbook passes
- Alpine to release aftermarket CarPlay system
- Favi Swivel Screen Portfolio Case with Bluetooth Keyboard for iPad Air
- ChargerLeash Charge & Sync Smart Lightning Cable
- iWalk Sound Angle Portable Bluetooth Speaker
- iWalk Extreme 10,000 Duo Battery Pack
- Speck DuraFolio for iPad Air + iPad mini
- Hack Things Poppy 3D Camera for iPhone 4/4S/5/5c/5s + iPod touch 5G
- Tavik Hemings for iPad Air
- Spigen SGP GLAS.tR SLIM Privacy for iPhone 5/5c/5s
- Incipio [Performance] Armband for iPhone 5/5c/5s + iPod touch 5G
- Brookstone Perfect Drink App-Controlled Smart Bartending
- The Complete Guide to Apple TV Channels
- iHistory: From iPod + iTunes to iPhone, Apple TV + iPad, 2001 to 2010
- iHistory: From iPod + iTunes to iPhone, Apple TV + iPad: 2011 to Today
- Viewing only downloaded iTunes Match tracks
- Splitting purchased content between two iPads
- iLounge’s 2014 CES Best of Show Awards: iPad, iPhone, iPod + Mac
- Preview: 7 Big Apple Trends To Expect At The 2014 CES
- Non-Bluetooth Lightning dock speakers
- Shared Apple ID and switching away from iPhone
- Syncing multiple iCloud data with a family Mac