News
Mix: AAPL, Bonus feature, Video podcasts, ‘Lost’ experience
Shares of Apple surged 9.1 percent, or $4.49, to $53.74 Thursday following two days of losses. “Several analysts said investors prematurely sold the stock following a fourth-quarter earnings report in which Apple’s revenue fell $6 million shy of Wall Street’s consensus estimates. However, positive reaction to Apple’s new video iPod and content-licensing TV show deal with the Walt Disney Co. sent investors back into buying mode.”
Apple CEO Steve Jobs told Fortune that video is just a bonus on the new iPod instead of its main feature. “This is the best iPod for music ever, and customers basically get the video for free,” Jobs said. “And because the iPod is the most popular portable audio player on the planet, the new iPods automatically become the world’s most popular portable video players, too.”
Reuters reports that “Podcasting is on the verge of setting off a video revolution and users of Apple Computer Inc.‘s new video iPod can expect a deluge of outspoken commentary, religious sermons and pornography.”
Dawn Chmielewski of the Mercury News writes: “The experience of watching an early episode of ‘Lost’ displayed on a 2 1/2-inch screen was surprisingly compelling, with sharp images and stereo sound. I found myself drawn into the scene showing the aftermath of the plane crash that defines the show. But there’s a major caveat here: Steve Jobs needs the support of a lot more studios than Disney.”
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Comments
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1
I agree that video on the iPod is just a “bonus feature.” I’ve had music videos in my iTunes library for months; I still use it almost all the time to listen to music, but it’s nice to watch a music video every once in a while without having to leave the interface of iTunes.
Posted by jm on October 13, 2005 at 3:36 PM (PST)
2
It’s a completely usless feature for those who live in countries without access to the iTMS - ie Australia.
Based on this alone I won’t be buying a 5G iPod.
Posted by iGod on October 13, 2005 at 4:03 PM (PST)
3
This 5G iPod is the Trojan Horse for video. If enough people try video content on what is mainly a digital audio player, maybe Disney adds more content for downloads. Then maybe some other studios offer their content as well and Apple announces that X video/TV shows were downloaded.
If a year from now, there’s say 10 times as much content and video download sales are going well, then maybe Apple could think about designing a better video player.
And that video player may not necessarily be portable. If Apple can get enough studios on board then maybe they make a set top box for the living room which could support HD video (where they don’t have to worry about size, battery life, storage capacity).
Posted by wco81 on October 13, 2005 at 7:17 PM (PST)
4
porn on the ipod…. we’ve entered a crazy new age
Posted by mrtambourineman on October 16, 2005 at 9:36 AM (PST)
5
The problem is this: they need to work on nano chips with more and more capacity so that next year they can start dumping the iPods with the harddrives in them. Less battery power is used in the chip-based players.
Posted by Jack on October 17, 2005 at 3:57 PM (PST)