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Mix: Apple’s Brand, South Korea, Fraudsters, Walkman
Apple is the fastest growing brand in the world, according to marketing consultants Vivaldi Partners and Forbes. Apple has increase its brand value by 38% in the last four years thanks to the popularity of the iPod.
Apple reportedly said South Korean citizens will not be eligible for compensation in its iPod battery settlement.
iPods have “become the tool of choice for some fraudsters who use them to download vast quantities of corporate information either to sell to rivals or to support their own start-up operations,” reports The Guardian.
An inventive iPod owner created a case for his device out of an old cassette Walkman. The procedure required a special “dock-pinout-to-headphone-jack hack” because of the tight fit.
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1
“Anti-fraud experts warned yesterday that the machines, along with other music players, that boast hard drives with up to 20Gbytes of memory, could become widely used by employees to fool security officials and breach data security rules.”
Mine has 40 GB
Posted by croooow in Fairfax, VA on June 14, 2005 at 11:56 AM (PDT)
2
http://www.retropod.com used to make iPod cases out of those old yellow Sports Walkman models. They were sent a letter from a lawyer and have stopped. The letter looks fake to me…
Posted by croooow in Fairfax, VA on June 14, 2005 at 12:00 PM (PDT)
3
The comment about “fraudsters” using iPod to download corperate info - that’s hardly news, any device that has a large capacity to hold data can and probably is in use for that purpose…Just so happens the iPod has a sizeable HDD.
Posted by mongoos150 in Tucson, AZ on June 14, 2005 at 2:04 PM (PDT)
4
That Walkman thing is VERY old. As croooow said they used to make them.
The fraudsters thing is crap, you could do just as much damage with a Cellphone or USB Thumb Drive.
Posted by daveoc64 on June 14, 2005 at 2:41 PM (PDT)