News
NPD: iPod sales down 14% in January
By Charles Starrett
Contributing Editor
Published: Wednesday, February 18, 2009
News Categories: iPod
According to the latest data released by The NPD Group, iPod sales were down 14% year-over-year in January. Fortune reports that Piper Jaffray’s Gene Munster said Wall Street expectations were for an 11% drop in iPod sales. Despite the falling unit sales, the average price of iPods rose 4% in January, compared to an expected 3% drop. Overall, Munster believes iPod unit sales will fall between 6% and 15% for the quarter. “Given concerns regarding iPod weakness,” Munster said, “we believe the segment’s in-line performance relative to Street expectations is a positive.”
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