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Radiohead launches remix program through iTunes
UK rock band Radiohead has launched a Make Your Own Remix initiative for its latest single, in cooperation with Apple’s iTunes and GarageBand. Fans can visit iTunes in a number of countries (full list here) to purchase the song “Nude” along with five different “stems” of the song, giving them access to the bass, voice, guitar, strings/fx and drum tracks from which they can create their own remixes. In addition, fans who purchase all five stems before April 8 will receive an access code to download a free GarageBand project file for use when remixing; however, users need not use GarageBand to create their remixes, as the stems sold on the iTunes Store are iTunes Plus tracks, and are compatible with a number of software programs. Users may then upload their remix to radioheadremix.com, where the public can listen to and vote for their favorite remix (voting ends May 1). For more information, visit radioheadremix.com. [via SetteB.it]
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1
What? You have to pay for each “stem” as a full song?
Nine Inch Nails have been doing this for years, not charging A SINGLE PENNY for the master tracks.
What Radiohead’s doing simply cuts off every person that doesn’t have an iTunes store in their country. I really like the band, but I think this does not have a reason to be. At much, they should come free when buying the ‘Nude’ single through iTunes.
Hope they’d learn a bit from what Trent Reznor (independently, too) is doing as of now.
Posted by Arturo Lugo Gonzalez on April 1, 2008 at 12:11 PM (PDT)
2
I’m only a casual Radiohead listener, but this does seem odd just from the standpoint that they made such a big deal about “giving away” their newest album for whatever someone was “willing” to pay not too long ago. Charging for four seperate “stems” seems such the opposite concept.
Posted by TosaDeac on April 2, 2008 at 5:24 AM (PDT)