Report: Apple car project ‘at crossroads’ | iLounge News

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Report: Apple car project ‘at crossroads’

Apple’s “Project Titan” — the company’s automotive project — is at a “crossroads,” with the project team under a hiring freeze, according to Apple Insider. A source said Apple Chief Design Officer Jony Ive recently “expressed his displeasure” with the team’s progress, and executives are reportedly “unhappy with the project’s direction and progress.” It’s believed that Apple has more than 1,000 people working on the project.

This follows a recent article from The Wall Street Journal, which reported that Steve Zadesky, who “has been overseeing (Apple’s) electric-car project for the last two years,” is leaving the company. Zadesky, a longtime Apple employee who worked on the iPod and iPhone, is reportedly leaving for personal reasons. The timing of his exit is unclear, but it does appear there’s some instability surrounding Apple’s car project at the moment. Apple reportedly wants to ship its first electric vehicle by 2019.

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