SanDisk launches ‘Made for Sansa’ program; Players seized at IFA show

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SanDisk launches ‘Made for Sansa’ program; Players seized at IFA show

SanDisk has announced that several companies will be making accessories for its line of Sansa digital media players under a new “Made for Sansa” licensing program—an obvious imitation of Apple’s “Made for iPod” program. Among SanDisk’s first seven accessory partners are six well-known iPod accessory makers: Altec Lansing, DLO (Digital Lifestyle Outfitters), Griffin Technology, HandStands, Macally Peripherals, and Speck Products.

Interestingly, the “Made for Sansa” announcement was made at the IFA consumer electronics show in Berlin, where German officials seized Sansa players and accessories from SanDisk’s booth after Italian patents firm Sisvel won an injunction against the company. SanDisk is reportedly refusing to pay Sisvel for a license to use the company’s MPEG technology for playback of MP3 files. According to Sisvel, some 600 companies have paid to license its technology, including Apple and Creative Technology.

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Comments

1

they could have been more creative. i seriously wonder how they were going to get away with that!

Posted by mike H on September 5, 2006 at 8:12 AM (PDT)

2

Mike, get away with what?
The made of Sansa program or not paying the mpeg technology license?

Posted by 3rdEye on September 5, 2006 at 12:03 PM (PDT)

3

The headline should say: “TWO YEARS LATER Sansa copies Apple’s Made for iPod program”

Akira

Posted by Akira on September 5, 2006 at 12:43 PM (PDT)

4

So why did Sandisk refuse to pay? Because they already paid to Audio MPEG and thought they didn’t have to pay Philips anymore? Guess they get to see first-hand what regional licensing is all about, is that it?

Philips…what a racket.

Posted by flatline response on September 6, 2006 at 8:54 AM (PDT)

5

haha. is it just me, or does sisvel sound kinda like snivel?

Posted by qwer on September 6, 2006 at 2:23 PM (PDT)

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