News
SRS Labs brings iWOW audio enhancement to iPod, PCs
By Charles Starrett
Senior Editor, iLounge
Published: Thursday, September 18, 2008
News Category: iPod Accessories
SRS Labs has introduced two new audio solutions, one for the iPod and one for Mac and PC. The SRS iWOW adaptor for iPod is a dock-connecting audio adaptor that attaches to the iPod and utilizes patented SRS audio solutions to provide enhanced depth and clarity. According to the company, the adaptor provides “immersive 3D audio, ultra-clear definition, and deep, rich bass,” and will work with all iPods featuring a 30 pin connector. The iWOW adaptor for iPod will be available in November and will sell for $100.
The successor to one of the top iTunes 3rd party software downloads of 2007 (according to Apple.com), the new version of SRS’ iWOW plug-in for Mac and PC provides full, 3D audio over any headphones, desktop, laptop or monitor speakers, delivering immersive surround sound. In addition, it features an all new user interface, with the ability to personalize acoustic preferences with an array of music and video presets, like rock, classical, jazz, blues, country and more. SRS Labs’ iWOW software package for Mac and PC will be available in October and will sell for $80.
Related Stories
- ThinkGeek intros iCade 8-bitty game controller
- DigiTech intros iStomp stompbox for iOS
- Hex debuts Vision Classic Leather Watch Bands for iPod nano 6G
- Flos D’E-Light features iPhone/iPad dock, Starck design
- iBattz rolls out Mojo Removable Power Card
- Gear4 to launch Renew SleepClock for iOS
Comments
If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.
Recent News
- Apple to offer audio stream of presentation by CEO Cook
- Apple nabs top spot in corporate reputation study
- Rokform debuts Rokbed Fuzion for iPhone 4/4S
- NPD: Apple top electronics brand of 2011
- Incase teams with Shepard Fairey on iPhone case
- Apple sued over iPhone, Apple TV wireless interaction
- Apple exec Cue accepts Grammy honoring Steve Jobs
- ThinkGeek intros iCade 8-bitty game controller
- Apple requests audits of Foxconn by FLA
- Apple sues Samsung, seeks to block Galaxy Nexus in U.S.
Recent Reviews
- Cygnett Metalicus for iPhone 4/4S
- Cygnett Platform Universal Tablet Stand
- Cygnett FlexiView Adjustable Stand for iPad
- FLOS / Philippe Starck D’E-light
- Twelve South HoverBar for iPad 2
- Cygnett Apollo for iPhone 4/4S
- Case-Mate Pop! ID for iPhone 4/4S
- Case-Mate Pop! for iPhone 4/4S
- Case-Mate Pop! With Stand for iPhone 4/4S
- Solid Line Products RightShift 2 Removable Keyboard Case for iPad 2
Recent Articles
- iOS Gems: Adventures of Tintin, Reckless Racing 2 + Scramble With Friends
- Ask iLounge 2-3-12
- Making The Case For - And Against - An Apple iTV Television
- Instant Expert: iTunes U for iPad, iPhone and iPod touch
- Instant Expert: Secrets & Features of iBooks 2.0
- iLounge’s 2012 CES Best of Show Awards: Honorable Mentions
- iLounge’s 2012 CES Best of Show Awards: iPod, iPhone, iPad + Mac
- iOS Gems: Bug Princess, Dora Hops Into Phonics, It’s A Small World, Sleepy Jack + X Is For X-Ray
- The Complete Guide to Managing iTunes Videos
- Editorial: As CES Grows, Will Microsoft’s Loss Be Apple’s Gain?


1
I hope the hardware-based SRS adapter is better than the iWOW for iTunes. It does no better than a careful manual adjustment of iTunes’ built-in equalizer… not to mention SRS doesn’t respond to support requests.
Posted by Aaron on September 20, 2008 at 6:31 AM (PDT)
2
Have you guys had a chance to review this yet?
Posted by Paul on January 17, 2009 at 8:11 AM (PDT)