Starbucks plans iTunes promos, 50 million song giveaway
In an effort to further its partnership with Apple to provide free wireless iPhone and iPod touch access to the iTunes Wi-Fi Music Store, which begins on October 2 with access in 600 New York and Seattle-area locations, Starbucks today announced a number of promotions aimed at expanding the purchase of company-picked music from iTunes.
Most notably, Starbucks will give away 1.5 million iTunes downloads per day from October 2 to November 7, totalling 50 million downloads by the end of the promotion. Each day, over 10,000 Starbucks locations will hand out “Song of the Day” cards allowing customers to download one free track from an artist such as Bob Dylan, Joss Stone, Dave Matthews, Bebel Gilberto, John Mayer, KT Tunstall, John Legend, Annie Lennox, Joni Mitchell, Keith Urban or Paul McCartney.
U.S.-based locations of Starbucks will also begin to sell iTunes Digital Release Cards, which will include not only full albums from selected artists, but also bonus materials such as videos, music videos, bonus tracks and/or digital booklets, depending on the release. The Card must be activated at the Starbucks, and its contents downloaded on a Mac or PC. Starbucks will also offer the “Starbucks Card Plus Two,” a reloadable restaurant card that also entitles the purchaser to download two tracks of his or her choice from the U.S. iTunes Store.
Interestingly, Starbucks also confirmed that its iTunes Wi-Fi Music Store partnership enables users to access the Store not only from the iPhone and iPod touch, but also through laptops running iTunes software. As such, wireless access to iTunes with any of these devices won’t require either a hotspot login or payment of connection fees.
- iTunes Festival channel returns to Apple TV
- Apple releases new iTunes 12 beta
- Apple honors Robin Williams with webpage, iTunes section
- Apple releases iTunes 11.3.1
- iTunes 12 makes its first appearance with iOS-style design
- Eighth annual iTunes Festival announced
If you have a comment, news tip, advertising inquiry, or coverage request, a question about iPods/iPhones/iPad or accessories, or if you sell or market iPod/iPhone/iPad products or services, read iLounge's Comments + Questions policies before posting, and fully identify yourself if you do. We will delete comments containing advertising, astroturfing, trolling, personal attacks, offensive language, or other objectionable content, then ban and/or publicly identify violators.
- Happy Labor Day from iLounge
- iLounge Weekly coming Monday, last chance for August giveaway
- Apple to add 3X Retina Display support to iPhone 6?
- iPhone 6 logic board leak shows NFC, A8 chips
- Massive report reveals Apple’s PR strategies
- iWatch not shipping until 2015?
- Report: Dutch chipmaker NXP to provide iPhone 6 NFC chips
- Video Review: Parrot’s Jumping Sumo and Rolling Spider
- Apps of the Week: Hyperlapse, BioShock, Asphalt 8 1.5 + more
- Apple sends out invites to September 9 event
- Grace Digital Ecostone Bluetooth Speaker
- Awesome Cables 6ft Braided Awesome Cable
- ZeroChroma Folio-Slide for iPad Air
- Juno Labs Juno Power HUE Pro
- Parrot Minidrone Jumping Sumo
- Parrot Minidrone Rolling Spider
- Stem Innovation Izon View
- Zivix PUC Wireless MIDI Link
- IK Multimedia iRig Voice
- Ten One Design Magnus Air
- What’s New In Apple TV 7.0
- What’s New in iTunes 12
- iLounge Picks: Five Great Summer Party Speakers
- Editorial: Endings And Beginnings
- Live From CE Week 2014: Brand New iPad, iPhone + Mac Accessories!
- What’s New In iOS 8 For iPad, iPhone + iPod touch
- iLounge Multi-Editorial: WWDC 2014’s iOS 8, OS X Yosemite + More
- The Complete Guide to Apple TV Channels
- iHistory: From iPod + iTunes to iPhone, Apple TV + iPad, 2001 to 2010
- iHistory: From iPod + iTunes to iPhone, Apple TV + iPad: 2011 to Today