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Target debuts branded iPod case

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By LC Angell

Contributing Editor
Published: Tuesday, July 19, 2005
News Categories: Apple

imageTarget has introduced a new iPod case as part of the branded products in its Red Hot Shop. The Cosmic Flowers iPod case is made from white patent-PVC and features black and white “swirling psychedelic flowers” with a red Target bullseye logo. It fits fourth-generation iPods, and offers a clear screen protector, a red patent-PVC wristlet strap, and a clasp to clip the case onto a belt loop or bag. Target said the new iPod case would ship later this month for $14.

“Play it safe, if you must,” says Target. “Put your iPod in a case that’s the equivalent of slacks. Jingle your change. You’re responsible. You’re established. But your bumpin’ tracks and rebellion bass really deserve more attitude than that. Something unique, expressive. And that’s exactly where this beauty enters into it.”

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Comments

1

Oh.My.Lord.

Ugliest.Thing.Ever.

Posted by Mongoos150 on July 19, 2005 at 8:46 AM (PDT)

2

I like the pattern… hate the ad for target!

And why not just put the logo on thing fabric over the wheel? Peeking out on one side looks especially bad.

Posted by Nagromme on July 19, 2005 at 10:37 AM (PDT)

3

“Ugliest.Thing.Ever.”

Hold on, you may want to take those words back.

Apparently the less-than-smart people at Target are going for the “it’s so awful I can’t look away” effect. Sounds like they’re releasing a whole truck load of garbage, and they may come out with something even worse (though that would be hard to imagine).

What you could say is “Ugliest.Thing.Ever? appended with “until target disgorges another steaming (fill in the blank with the object of your choice)?. Then you’ll be safe.

Posted by panorama on July 19, 2005 at 12:00 PM (PDT)

4

wait…. since when did target actually make things?

Posted by jm on July 19, 2005 at 5:08 PM (PDT)

5

When are we gonna see a real Target Special Edition iPod? wink

http://www.galleytech.com/Galley/images/iPod-Target-Special-Edition.jpg

Posted by Galley in Greenville, SC on July 19, 2005 at 11:15 PM (PDT)

6

I’m waiting for the Walmart edition.

Posted by Steve-o on July 20, 2005 at 12:18 AM (PDT)

7

I love Target and everything, but the logo sort of ruins it.

I was very close to buying it as a gift for a fellow iPod owner, but after seeing the logo, decided that it might not be the best for a fashion diva such as many that are out there.

Posted by Madame Carriere on July 20, 2005 at 12:56 PM (PDT)

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