Xbox project founder: Apple could ‘kill’ consoles | iLounge News


Xbox project founder: Apple could ‘kill’ consoles

Nat Brown, “a founder of the original xBox project at Microsoft” who “gave it its name,” has suggested in a blog post that Apple could easily turn the Apple TV into an open game console, taking advantage of the still-poor Xbox user and developer experience to rapidly conquer the market. “Apple, if it chooses to do so, will simply kill Playstation, Wii-U and xBox by introducing an open 30%-cut app/game ecosystem for Apple-TV [sic],” Brown wrote. “I already make a lot of money on iOS – I will be the first to write apps for Apple-TV when I can, and I know I’ll make money.”

According to Brown, “The current numbers already say a lot, even with Apple-TV not already an open console: 5.3M sold units in 2012, 90% year-over-year growth — vs. xBox 360 — about 9M units in 2012, 60% YoY decline,” though the Xbox 360 is notably nearing the end of its life cycle. Brown argues that a “console-capable” Apple TV could benefit indie developers as well as users, who would jump at a chance to get away from Xbox’s confusing menus, loading times, and poor online marketplace for software, which hides smaller titles in an area without any promotion. Microsoft and Sony are both expected to announce next-generation game consoles this year, but at price points significantly higher than the Apple TV’s, which Brown suggests could become more expensive while still undercutting rivals.

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And what about Apple’s apps that work WITH current TV providers?  Apple seems to be clicking on all cylinders, across the multimedia spectrum, with no imminent sign of slowing!  I’m not yet interested in the AppleTV, since I have DISH, but my family all has iOS tablets, phones, and computers, and the combination of my DISH Hopper and the DISH Anywhere applet me take all my live TV with me wherever I go.  As long as I have internet access I can stream my home system to my tablet, and it’s as if I were right there in my living room watching TV.  I work a lot of late hours at DISH, and it’s nice not being SO dependent on the DVR anymore.  The DVR is fantastic, but when i get off work late I like being able to just turn the game on live.  I don’t have to wait until i get home to start my shows or recordings, and we all enjoy TV a bit more, in more places!

Posted by james on February 18, 2013 at 2:24 PM (CST)

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