First Look: EK Ekcessories iCat Reel It for iPhone + iPod | iLounge

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Company: EK Ekcessories

Website: www.ekusa.com

Model: iCat Reel It

Price: $30

Compatible: All iPhones, All Dock Connector iPods

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EK Ekcessories iCat Reel It for iPhone + iPod

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By Nick Guy

Accessories Editor, iLounge ()
Published: Friday, November 18, 2011
Category: Health + Fitness, Miscellaneous Accessories, Clips and Cord Managers

EK Ekcessories' iCat Reel It ($30) is an add-on for iPhones and iPods that, as the company takes every pain to make people aware, is for some reason licensed by Apple -- the only thing that could explain the crazy high price. There are no electronics here: iCat Reel It is simply a Dock Connector plug attached to a 24" retractable reel, which is then attached to a carabiner. The idea is that you'll hook iCat Reel It to your belt loop and not have to worry about the consequences if you drop it -- sort of like pinning mittens to a child's winter coat. The braided rope that connects the reel and carabiner is available in 20 colors.

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Editors' Note: iLounge only reviews products in "final" form, but many companies now change their offerings - sometimes several times - after our reviews have been published. This iLounge article provides more information on this practice, known as revving.

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