Every time you go on the web you leave a digital footprint behind. For this reason private browsing was created as a sort of shield for prying eyes.

4 Benefits of Private Browsing

Private browsing, or sometimes called incognito mode has its own set of benefits for the user.

Better Prices

Retailers, hotels and plane companies sometimes check your location and raise their prices accordingly. They inspect your browsing history and geo-location and increase the cost if you’re in a known high-income sector, for example.

Brave Browser levels the playing field by not allowing those sites to access your internet history and other data. You get fair pricing and can buy products and services without worrying if you’re being overcharged.

Stop Data Collection

The ads you see on websites mostly come from the sites you visited, history and surfing habits. If you’re tired of seeing embarrassing ads or products that you don’t really like, then browsing incognito will help you maintain anonymity.

A quick Brave Browser download and install will ensure that you won’t get ads or pop-ups ever again. Also, you can gain a better understanding of what content and sites are unsafe and collecting information so you won’t visit them again.

Keep Your Personal History Private

Private browsing keeps your history clean and minimal. What’s more, you won’t have any leftover data from when you close the incognito window because it won’t be stored. When you use Brave Browser, any sensitive material will be kept as such because uploads, pages visited and downloads aren’t recorded. Plus, you won’t have to go into your History and erase the sites every time.

Testing Purposes

You may have been invited to check out a website, or a video that you don’t know the contents of. You want to see it but are afraid that it may collect information or lead to something you’ll regret later.

In this case, normal browsing wouldn’t be enough to cut it. You’ll need the help of a private browsing session so you can test it without worrying about consequences.​​​​​​

iLounge author Lucy Bennett

Lucy Bennett is a Contributing Editor at iLounge. She has been writing about Apple and technology for over six years. Prior to joining iLounge, Lucy worked as a writer for several online publications.