A new mobile application is introduced to the market exponentially every day. Developing mobile apps can help businesses build brand awareness, enhance customer engagement, and reach new markets. The proliferation of smartphones makes it natural to align your mobile app development strategy with the latest trends and usage patterns.
Having a mobile-friendly website is not the only step in an effective mobile strategy. In today’s competitive markets, it is extremely important to develop high-fidelity interactive mockups of your application as soon as possible, rather than waiting until your resources are fully committed to developing a fully developed application. In order for companies to succeed in mobile app development, they need to have a vision for the years ahead.
Pitch deck creation servicess hare the latest trends in the most relevant mobile applications so that you can expand your ideas after you have chosen the programming language that best suits your platform where you want to develop your application:
1. Interconnected Systems (IoT)
Our smartphones are capable of controlling different devices via the latest innovations in this area. In the medical sector, eHealth apps and virtual assistants are increasingly used to support the automation of homes and to monitor public areas.
2. Increasing Use of AR and VR Devices
Mobile application development has been transformed by Augmented Reality (AR) and Virtual Reality (VR) in recent years, and it is expected that by 2023 more than 2.5 million people will use products powered by these technologies. It is expected that they will be used for example in the retail industry for modifying the color of garments or even for making virtual changing rooms.
3. Increasing use of Voice User Interfaces (VUIs)
Approximately 50% of mobile device searches are done via voice commands, according to a study by Mobile App Design. It’s because of this trend that these functions will be included in applications to enhance the user experience.
4. AI-Powered Smarter Apps
We already live in an age when artificial intelligence is an integral part of our daily lives, but it will likely be used more and more for services such as Virtual Personal Assistants (VPAs), smart apps, cybersecurity, or in conjunction with the internet of things (IoT).
5. The Mobile Wallet
Recent years have seen a great deal of change in the way consumers shop. Therefore, cash payments have changed to credit cards and now mobile payment services such as Apple Pay and Google Wallet are the preferred method of payment.
6. Android Instant Apps Have Become Increasingly Popular
Google introduced instant apps in 2016 and everything points to the use of these native applications – which don’t even require installation – continuing to grow in 2022. Since the instant app option was added, Vimeo’s most recent report shows a 130% increase in session rates.
7. Beacons in Application
Several industries already utilize this technology, such as the hotel and health care sector. Beacons transmit signals via Bluetooth, which is included in most smartphones. As such, proximity action is possible with beacons. Customers who have installed the app nearby can receive information via the app.
8. Locating And Tracking Motion
Multiple positioning methods are used by most mobile phones for providing different layers of location information. Providing highly relevant contextual information and services is made easier when you know where people are located.
Security, anti-theft, power saving, and gaming applications employ motion detection. A location detection application can be used in geotagging, gaming, navigation, and fitness applications. Today, precise location is used by applications using technologies such as WiFi, imaging, ultrasonics and geomagnetic beacons. Smart lighting may also become increasingly important in the future. Indoor location sensing, coupled with a mobile app, will allow for a whole new generation of highly personalized services and information.
9. Monitoring The Performance Of An Application (APM)
In-app tests are slowed down by two factors: the variety of mobile devices and the non-deterministic nature of mobile networks. The Application Performance Management (APM) tool set, which combines mobile metrics and monitoring tools, has improved testing and quality assurance.
By analyzing application behavior, identifying which devices and operating systems are being adopted, and monitoring user behavior, application performance managers can determine which features are allowing the application to run efficiently.
Enterprise applications and infrastructure are shifting from on-premise to cloud environments, which makes it harder for APM tools to deliver real performance benefits across such systems. In modern companies, strong monitoring tools are required that correlate resource usage data with user-specific information.
Mobile applications have become integral parts of today’s digital ecosystem, so it is impossible to deny their importance. In today’s economy, consumers demand more consumer applications than ever before. This has forced companies to shift their focus toward mobility. In order to develop mobile apps that align with these trends, companies should be aware of these trends.