Instagram Story Tagging: A Simple Guide to Mentions and Tags!

Lucy Bennett
By Lucy Bennett  - Contributing Editor
Instagram Story Tagging A Simple Guide to Mentions and Tags!

Instagram stories are a treasure trove of interaction and discovery, and tagging is like the map leading to that treasure! Whether it’s shouting out to a friend, mentioning a favorite brand, or showcasing a product, tagging creates connections and adds context to your stories. Let’s explore the simple world of Instagram story tagging, shall we? Before we explore further, if you’re interested in downloading Instagram stories, Instanavigation offers a free tool for it. Okay, let’s start.

1. Mentioning Friends:

When you’re sharing a moment or a thought, why not bring your friends into the conversation? Mentioning them in your story is like giving them a friendly nudge!

Instagram Story Tagging A Simple Guide to Mentions and Tags!

How to Do It:

  • Type ‘@’ followed by your friend’s username.
  • Select their name from the dropdown list.
  • Your friend will get a notification, and your followers can visit their profile with a simple tap!

2. Tagging Brands or Influencers:

Giving a shoutout to your favorite brand or influencer? Tag them! It’s like saying “Hey, look who’s here!” and it helps in spreading love and appreciation.

How to Do It:

  • Just like tagging a friend, type ‘@’ followed by the username of the brand or influencer.
  • They’ll get notified, and it might even get you a like, comment, or a re-share!

3. Product Tags:

If you’re showcasing a product, whether it’s your own or one you adore, tagging it can provide more details to your followers and can even lead to sales!

How to Do It:

  • When creating a story, look for the product sticker.
  • Select the product you want to tag from your catalog.
  • Position the tag on your product in the story, and it’s ready to go!

4. Location Tags:

Sharing a cool spot or a beautiful locale? Add a location tag! It’s like inviting your followers to explore the place with you.

How to Do It:

  • Tap the sticker icon when creating a story.
  • Choose the location sticker and select or type the place.
  • Adjust the sticker on your story and let your followers know where you are!

Tips for Effective Tagging:

  1. Be Relevant: Only tag people, brands, or products that are relevant to your story.
  2. Don’t Overdo It: Too many tags can make your story look cluttered and overwhelming. Keep it neat!
  3. Be Respectful: Only tag people or brands when it makes sense, and avoid tagging someone over and over again to get their attention.

Benefits of Tagging:

  • Boosts Engagement: Tagging invites interactions, making your stories more dynamic and engaging.
  • Enhances Discoverability: Tags can act as bridges, connecting you to new people, brands, and potential followers.
  • Adds Context: Tags provide more information and clarity to your stories, enriching the overall content experience.

Keep in mind the importance of gaining inspiration from others. Using IGSV’s Instagram story viewer can open up a world of ideas and encourage creative experimentation.


Instagram story tagging is like the spice in your social media recipe; it adds flavor, zest, and a touch of excitement. Whether you’re mentioning a friend, or a brand, showing off a cool product, or sharing your whereabouts, tags create connections and enrich your story-telling experience. So next time you post a story, sprinkle some tags and watch the interactions roll in! Keep it relevant, keep it respectful, and most importantly, have fun with it!

iLounge author Lucy Bennett
By Lucy Bennett Contributing Editor
Lucy Bennett is a Contributing Editor at iLounge. She has been writing about Apple and technology for over six years. Prior to joining iLounge, Lucy worked as a writer for several online publications.