Right now, TikTok is has successfully beat the competition with any other platform, with 1 billion active users every month. Many end up creating their own videos as a way to make themselves known or simply spread quality content around.
While browsing TikTok, you may notice that a lot of creators add a bunch of hashtags to their posts. Using popular TikTok tags is a great way to make your content stand out. Viral TikTok hashtags can influence who your videos show up for and have the power to bring you more views, likes, and followers.

So, before you buy TikTok followers UK not expensive as a way to establish your presence on the platform, why don’t you try to gain followers through relevant tags? In this article, we will tell you the top TikTok hashtags that you should use in 2024 to help you attract more followers.
Why Are TikTok Hashtags So Important?
When you’re just getting started with TikTok, you may not understand why using trending TikTok hashtags is so important. You see all these hashtag challenges that TikTok users spam whenever they are posting a video, while you’re thinking that perhaps you can post your content without ever thinking about the right tags to use.
But using popular hashtags on TikTok is a good way to market your content. If you hope to make it big on the social media platform, you must consider using specific tags that push your videos in the right direction.
Here is why you should consider adding hashtags to your TikTok videos:
They Can Get You More Engagement
If you want people to engage with your content, then using relevant TikTok hashtags is one way to go about it. It’s proven that using the right hashtags for TikTok can boost engagement levels as it leads to more visibility. When more people find your videos, more users are likely to interact with your posts.
This is especially useful for brands. Using branded tags or trending TikTok hashtags strategically will increase your exposure and bring a more diverse fan base to your page.
It’s something to consider, particularly when you want your brand to thrive online.
They Increase Brand Visibility
One thing that any brand wants on social media is visibility. Marketing your content to a larger audience is the main goal, and aside from creating high-quality content, you must also consider the best TikTok hashtags to use in order to promote your videos.
Boosting brand visibility to improve exposure can be done by employing tending, niche, and general hashtags.
Finding Creators to Collaborate With
No matter if you are adding niche or trending TikTok hashtags, these will allow you to find video creators who are making relevant content within these tags. All those challenges you see online will let you find other creators and influencers to collaborate with, which can boost your content even more.
To be more specific, gaining collaborators on TikTok gives you access to a broader audience – that’s why hashtags can represent such a powerful tool.
Researching the Competition
When you use trending or niche hashtags on TikTok, you will enter a battle for engagement with other creators. But that’s not all – they also make it possible for you to look into what other creators post under a particular hashtag.
When you look into branded hashtags, you can analyze the content strategies of those who use the same tags. This helps you optimize your content and, ultimately, improve as a video creator and/or brand.
How Do You Find or Create Hashtags to Use?
Before you can create your hashtag strategy on TikTok, you must learn how to find the right ones or even create your own hashtags. This can ensure that you always use the perfect tags on every video you post.
Let’s see what you can do in order to beat the TikTok hashtag challenge:
1. Use the Search Bar on TikTok
Taking advantage of TikTok’s search bar is one of the easiest ways to find trending or impactful tags to promote your content. You can immediately type a word related to your content, such as “health”, for instance, and the related keywords will show up right away.
To make it even more effective, search for a word and then move to the “Hashtags” tab in the search section.
2. Analyze Your Competitors
If you are part of a specific niche, you can research industry leaders and competitors and see their strategies to promote their content. Perhaps they use special hashtags that you can also add to your video descriptions.
Now, while this is a very useful method, you shouldn’t blindly copy every single hashtag used by your competitors. Select a few ones that are relevant to you and integrate them into the right posts.
Doing this allows you to come up with a better strategy that lets you surpass the competition.
3. Look at the Discover Tab
The Discover tab is a goldmine. It’s where you can find a bunch of TikTok hashtags that are currently trending. What’s even better is that they are listed in categories, so it’s easy for you to find something that relates to your content.
With this technique, you can strategically use hashtags to boost your engagement and visibility on the platform. Using some of the tags in this section will make it more likely for your posts to show up in people’s “For You” pages.
4. Check the Creative Center of TikTok
TikTok has a resource page known as TikTok Creative Center. It provides tools, templates, insights, and many other helpful things for aspiring creators. If you want to improve your content and promote yourself, then using this feature will come in handy because it lets you look into trending hashtags.
As such, you’ll be able to find out what tags are trending the most up to the last 120 days based on industry and country.
5. Create Your Own Hashtags
Did you know that you can come up with your own tags for your TikTok posts? Yes, creating branded hashtags is a cool option, especially if you can discover something amazing and memorable.
What is special about them is that they give you a unique edge. They help you integrate into the community while maintaining your authenticity. Furthermore, you have the chance to ask your followers to participate in this by sharing your hashtag, which can make you more popular over time.
In order to create your hashtag, you must think of the image or message you want it to convey. It should relate to your brand and be easy to understand, as well as easy to memorize. Ideally, it should be shorter and simpler while keeping the message.
It can take some time to get it trending, but you can speed up the process by sharing the hashtag on various social media platforms and encouraging people to post content and use the hashtag themselves.
Best TikTok Hashtags to Use on TikTok in 2024
Popular tags change all the time, which is why it’s essential to stay informed about the general landscape of the platform. If you want your TikTok videos to become relevant and gain more likes and comments in 2024, you need to use the right tags.
Here are the best hashtags for TikTok that can help you come up with a winning strategy:
For You Page
- #ForYouPage
- #FYPage
- #fyp
- #ThisIs4You
- #ForYou
- #FYPChallenge
- #fy
Sports Content
- #cricketlover
- #core
- #nfl
- #boxing
- #newcastle
- #nflfootball
- #hockey
- #rugby
- #collegefootball
- #dallascowboys
- #fantasyfootball
- #gameday
Mental Health
- #anxiety
- #selflove
- #ptsd
- #mindfulness
- #depression
- #mentalhealthmatters
- #mentalhealthawareness
- #mentalillness
- #selfcare
- #therapy
Food Content
- #instagood
- #yummy
- #foodgasm
- #foodlover
- #foodies
- #delicious
- #tasty
- #restaurant
- #foodporn
- #sweets
- #spice
- #eatwithme
Dance
- #dancelife
- #poledancer
- #dancer
- #dance
- #dancemoms
- #bellydance
- #coreography
- #ballet
- #fun
- #dj
- #party
- #DanceChallenge
- #hiphop
Fitness
- #motivation
- #sport
- #training
- #workout
- #gym
- #fitness
- #bodybuilding
- #fitnessmotivation
- #gymlife
- #muscle
- #healthy
- #sportlife
Travel Content
- #koreatravel
- #newyorkcity
- #universalstudios
- #disneyland
- #statefair
- #edinburgh
- #kyoto
- #japantravel
- #manhattannewyork
Gaming Content
- #cs2
- #war
- #mortalkombat
- #mk1
- #npc
- #gamesnotiktok
- #hololive
- #spiderman2
Educational Content
- #collegeapps
- #productivitytips
- #preschoolactivities
- #hsc
- #preschool
- #math
- #multiplication
- #astrophotography
Small Business
- #smallbiz
- #supportsmallbusiness
- #shoplocal
- #smallbusinessesrock
- #smallbiztime
- #smallbizunboxing
- #smallbiztiktok
Fashion
- #beautiful
- #follow
- #moda
- #like
- #instagood
- #style
- #photooftheday
- #fashionista
- #beauty
- #outfitideas
- #fashion
- #shoes
- #jewelry
- #hair
- #hat
- #pants
- #sustainablefashion
Popular TikTok
- #funny
- #tiktokdance
- #tiktoktravel
- #tiktoktrend
- #viral
- #memes
- #comedy
- #beauty
- #explore
- #friends
- #vlog
- #summer
- #happy
How Many Hashtags Should You Use on a Video?
You can use a wide range of hashtags on TikTok. Since you have a character limit of over 2,000 for the caption, you can go on and add as many trending tags as you want. There is no exact limit for them.
However, that doesn’t mean you should go on and use TikTok hashtags that are not related to your content in any shape or form. While the most popular TikTok hashtags allow you to go up the ranks, they should also reflect what your video is about.
Adding between 3 and 5 relevant tags is the recommended choice. They should include niche hashtags and trending ones. On top of that, you should not neglect your video’s description in the process. Add some catchy text there to keep your audience engaged.
Moreover, make sure you don’t go overboard with the number of trending TikTok tags you add. Instead of looking genuine, it may seem spammy to those who stumble upon your content. Keywords can also be used in the comment section if you really want to add more.
How to Use Hashtags for Your Best Advantage
If you want your new hashtag strategy to work, whether you’re using trending TikTok tags or a custom hashtag, you must take the right steps. It may take a while to find your own way, but it will all be worth it in the end.
Here’s what you can do if you want to use the best TikTok hashtags to promote your videos:
- Combine niche and trending tags. This will expose your content to a larger audience and attract new people. Furthermore, it can help you build your image.
- Don’t hesitate to delve into the latest trends. It provides more exposure and has an increased likelihood of making you stand out.
- Participate in hashtag challenges to encourage post engagement.
- Come up with branded hashtags that are fun and create a sense of community among your customers.
The Bottom Line
There are countless TikTok tags that you can use for your content. You can consider TikTok trends, use field-specific tags, or even create your own branded ones. However, for the best results, it’s recommended to mix these types of hashtags and see what works for you in the end.