Amazon Prime Day 2023: Everything you need to know

As we enter the month of June, our anticipation shifts towards the upcoming summer highlight: Amazon Prime Day. This mega-shopping event, curated by Amazon, promises incredible savings and is set to take place in mid-July, although the official details are yet to be announced.

To ensure you don’t miss out on the best offers, we have compiled everything you need to know about this year’s Prime Day deals. Stay updated by bookmarking this page and keep an eye out for further updates!

Amazon Prime Day 2023

What is Amazon Prime Day?

Prime Day is a globally celebrated annual savings event exclusively available to Amazon Prime members. Spanning over a two-day period, this sale offers substantial discounts across various categories, including beauty, technology, home, fashion, and kitchen products.

In previous years, customers have enjoyed remarkable deals on popular items such as Apple AirPod Pros, Alexa devices, and customer-favorite beauty essentials like the Laneige Lip Sleeping Mask. Prime Day’s reach has expanded to multiple countries, including Austria, Brazil, Japan, Luxembourg, the United Kingdom, Egypt, United Arab Emirates, and Singapore, among others.

When is Amazon Prime Day in 2023?

Amazon Prime Day

While the official date for Prime Day 2023 has yet to be announced, we can reasonably expect it to fall within the summer months. Initially, Amazon launched this event in July 2015 as a summer savings celebration to commemorate the company’s birthday.

Due to the pandemic, Prime Day 2020 was rescheduled to October. However, subsequent years saw a return to the summer timeframe, with Prime Day 2021 and Prime Day 2022 taking place in June and July, respectively.

Additionally, in October 2022, Amazon introduced a second two-day sale event called the “Prime Early Access Sale,” providing Prime members with an opportunity to secure savings ahead of the Black Friday and Cyber Monday shopping weekend.

Amazon Prime Membership

An Amazon Prime membership costs $14.99 per month. Alternatively, you can opt for an annual membership priced at $139, which offers a few dollars in monthly savings. College students can avail a Prime membership for only $7.49 per month or $69 per year. New Prime Student members are eligible for a six-month trial period.

Amazon Prime Membership

Furthermore, students can enjoy additional benefits such as a free monthly GrubHub+ membership, flight and hotel discounts through StudentUniverse, and more. Individuals qualifying for government assistance can obtain a Prime membership for just $6.99 after their free trial. Notably, most items on Amazon come with free one-day delivery for Prime members.

Tips for Finding the Best Prime Day Deals

To maximize your savings during Prime Day 2023, follow these steps before and during the event, as suggested by Amazon:

  1. Obtain an Amazon Prime account.
  2. Download the Amazon Prime app and enable notifications.
  3. Set up alerts within the app to receive personalized push notifications about updates on your recently viewed items throughout the event.
  4. Utilize Alexa if you have a compatible device. It will notify you of deals on items in your cart, wish list, or “saved for later” section up to 24 hours in advance. You can ask Alexa about your notifications and even instruct it to make purchases for you once the deals go live. Additionally, you can command Alexa to remind you when Prime Day starts, ensuring you’re ready to shop as soon as it begins.
  5. To enjoy even more savings before the main sales event, consider Amazon’s Subscribe & Save program. This program offers discounts of up to 10% on one to four products and up to 15% on five or more products. Thousands of eligible items, ranging from pet food to beauty products and groceries, are available through this subscription service. Getting started is free, simply select the desired quantity and delivery schedule. You can cancel the subscription anytime, and note that having a membership is not mandatory to access future Prime Day deals.


Mark your calendars for the upcoming Amazon Prime Day 2023, a two-day shopping extravaganza filled with unbeatable discounts across various categories. Exclusive to Amazon Prime members, this global event promises to deliver incredible savings on a wide range of products. Prepare yourself by following the steps outlined above and make sure not to miss out on this highly anticipated shopping event. Stay tuned for further updates as the official date approaches!