Braun is well known for its industrial design, particularly in the work of Dieter Rams, which Apple’s design team has used as inspiration in Macs, iPods, and other products over the years. That’s why we wanted to showcase Braun’s BN0032 watch (£120-£140)—a traditional analog clock face surrounded by clean, timeless lines. You’d be hard pressed to miss the resemblance between it and Apple’s current lineup of products.
BN0032 is available with either a black or white face and matching strap. Leather bands are available, but we prefer the mesh metal, which obviously has a Mac-like look. Viewed side by side, the watches conjure up thoughts of Apple’s now-discontinued white and black MacBooks, and that date window sure does seem to resemble the iCal icon—or maybe it’s the other way around. Either way, BN0032 is a nice-looking timepiece, and seems to hit all the points of Rams’ famous ten principles of good design.