$60 Sony iPod Killer? Not Likely.

The Register has posted an interesting article with regards to the likelihood of Sony releasing an iPod killer anywhere in the vicinity of $60…

“Sony will take Apple head on next year with the launch of new portable music players that pitch directly against the Mac maker’s iPod.

So much the consumer electronics giant admitted at its Transformation 60 conference yesterday. But early reports that it will do so with a $60 device seem highly unlikely, unless Sony has managed to rewrite the rulebook of hard drive economics.

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