Shaw Wu of American Technology Research has issued a new report detailing a number of iPhone developments that he expects to happen during the device’s launch. First, Wu said his sources believe AT&T will offer a rebate of $50-$150 to iPhone purchasers. “From AT&T’s perspective, a rebate is a great marketing tool to entice a customer to sign up for 2-year voice and data plans which cost $75-100 per month, meaning $1800-2400 in guaranteed bi-annual revenue,” the analyst said. Secondly, Wu said it appears Apple will be paid a “bounty” from AT&T for each iPhone customer it signs up at an Apple Store. Wu also said that Apple will likely participate in a revenue sharing agreement where it collects a recurring monthly fee—an estimated $5-$10 per user. Finally, Wu said his sources report that Vodafone will most likely be the carrier of the iPhone in Europe.
LC Angell was a senior editor at iLounge. Angell is known for her work on various aspects of the Apple ecosystem, including iPhone, iPad, and iPod. In his role at iLounge, Angell was responsible for a wide range of editorial content, including reviews, buyer's guides, news, and features.