Apple acquires local data company Locationary

Apple has reportedly acquired Locationary, a small Toronto-based company specializing in local data. Locationary’s technology and team were included in the acquisition, according to AllThingsD. The price of the acquisition is unknown at this time. The report describes Locationary as “a sort of Wikipedia for local business listings,” using crowdsourcing and a data exchange program to keep local business information up-to-date and positionally accurate. Apple will likely use the technology to improve its mapping service.

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