Apple adds four new items to (PRODUCT)RED lineup, games get custom content for World AIDS Day

Apple adds four new items to (PRODUCT)RED lineup, games get custom content for World AIDS Day

Apple has announced it is taking part in the (RED) charity fundraiser to combat AIDS for the 10th straight year. Apple is adding four new products to its (PRODUCT)RED lineup, offering an iPhone 7 Smart Battery Case, iPhone SE Case, Beats Solo 3 Wireless On-Ear Headphones and Beats Pill+ Portable Speaker. All of the new products are available starting today. Apple is also donating a dollar to the cause for every purchase made with Apple Pay at the Apple Store, on the company’s website or through the Apple Store app, all the way up to $1 million.
On iTunes, Apple is offering a free download of The Lazarus Effect, a documentary about (RED)‘s mission, to encourage donations. The Killers have released an exclusive holiday album in support of the effort, with 100 percent of those proceeds going to the cause. And for the next week, the following games will also offer “limited-edition, custom (RED) content,” with all of the proceeds from those in-app sales going to the fund:
Angry Birds 2
Angry Birds POP!
Best Fiends
Best Fiends Forever
Boom Beach
Candy Crush Jelly Saga
Clash of Clans
Clash Royale
CSR2
Episode
Farm Heroes Saga
FarmVille: Tropic Escape
FIFA Mobile
Hay Day
MARVEL Contest of Champions
PewDiePie’s Tuber Simulator
Plants vs. Zombies Heroes
SimCity BuildIt
War Dragons
YAHTZEE With Buddies

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