Perhaps in an effort to help address some iPhone developers’ concerns, Apple has added a Top Grossing Apps list to the App Store. The new list, which sits below the Top Paid Apps and Top Free Apps lists on the redesigned App Store front page, ranks applications by the amount of money they are bringing in rather than units sold or downloaded. This new metric provides an interesting comparison to the Top Paid Apps list, reordering the top three apps on the Paid list—top-seller by unit AppBox Pro is third on the Grossing list, behind Madden NFL 10 and I Am T-Pain, which are second and third by unit sales—and offering more expensive applications such as TomTom and Navigon’s GPS navigation apps the opportunity to gain more exposure despite their comparatively high prices relative to more common apps like games and utilities. Thus far, Apple has yet to add a similar list to any of the individual app genre pages.
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