During its fall event today, Apple also briefly announced a new iPhone Upgrade Program initiative. Being introduced initially in U.S.
Apple Retail stores, the program will allow customers to pay a monthly fee to receive a new iPhone each year. Pricing for the program starts at $32/month and would include AppleCare+ and an unlocked iPhone that could be used on a carrier of the customer’s choice.
Users could then upgrade to the latest model each year, presumably an equivalent version to their current iPhone, appropriate to the price level they’re paying. Additional details are not yet available, although Apple did indicate that it plans to roll the program out to additional countries in the future.