Alongside all-new iPods and the iTunes Wi-Fi Music Store, Apple today also announced an exclusive partnership with Starbucks that lets users access the iTunes Wi-Fi Music Store on their iPod touch or iPhone, or PC or Mac running iTunes, at participating locations. When a user enters a participating location, their device will automatically recognize the iTunes Wi-Fi Music Store using a high-speed Wi-Fi wireless network with no connection fee or hotspot login.
Customers will have full access to the iTunes Wi-Fi Music Store, including a new “Now Playing” service which displays the name of the song playing in the Starbucks store at that moment.
“Getting free access to the iTunes Wi-Fi Music Store and the ‘Now Playing’ service at Starbucks is a great way for customers to discover new music,” said Steve Jobs, Apple’s CEO.
“Imagine walking into a participating Starbucks, hearing a great song, and being able to instantly download it onto your iPod or iPhone. We think this is very cool.”
“With this partnership, we’re bringing Apple’s leadership in digital music together with not only our retail footprint, but the unique Starbucks experience, to offer customers a world-class digital music experience,” said Howard Schultz, chairman, Starbucks Coffee Company.
